Interpretation of shared culture of Baba and Nyonya for tourism linkage of four countries in the ASEAN community

The results showed that there were personal and non-personal interpretations providing differences in the Baba and Nyonya tourism areas. The results from the t-test between the treatment and controlled groups found that before the treatment group had read the 10 postcards, their knowledge was minimal; however, after they had read the 10 postcards for self-guiding interpretation, their knowledge after was significantly different at .05. Moreover, the treatment group recorded “satisfied” gradings for the 10 postcards overall with a score of 4.49 out of 5 using a Likert scale; while the highest satisfaction was with the quality of printing (4.80), but the lowest satisfaction was increased Southeast Asia culture concern and awareness (4.07).