Article ID Journal Published Year Pages File Type
7416611 Annals of Tourism Research 2016 16 Pages PDF
Abstract
This study investigates non-travelers' behavior, focusing on the influence of spatial and temporal distances on decisions not to travel and their effects on the gap between travel intention and actual behavior. The results show that intention formed at a greater temporal distance from an event reflects a stronger actualization but that spatial distance acts as impedance to traveling to distant destinations. The longer the time interval between intention formation and the action is, and the greater the spatial distance to a destination is, the higher the probability to change behaviors. The results indicate that in addition to understanding factors that facilitate travelers without an original travel intention, marketing efforts should target non-travelers to induce the intended travel.
Related Topics
Social Sciences and Humanities Business, Management and Accounting Tourism, Leisure and Hospitality Management
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