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Diferencias de la adopción del comercio electrónico entre países

Article ID Journal Published Year Pages File Type
7428712 Suma de Negocios 2016 10 Pages PDF
Abstract
Secondary exploratory data analysis showed primary relationships of development of e-commerce adoption and variables used to describe it, such as social influence and expectations of effort.
Keywords
InternetE-commerceAdopciónDigital divideConsumer behaviourComportamiento del consumidorAdoption
Related Topics
Social Sciences and Humanities Business, Management and Accounting Business, Management and Accounting (General)
Preview
Diferencias de la adopción del comercio electrónico entre países
Authors
Javier A. Sánchez Torres, Francisco-Javier Arroyo-Cañada,
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Journal
Suma de Negocios
Journal: Suma de Negocios
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