Article ID | Journal | Published Year | Pages | File Type |
---|---|---|---|---|
7431455 | Australasian Marketing Journal (AMJ) | 2018 | 6 Pages |
Abstract
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å AMJ,JMR å JCR çé®é¢, 以è¯ä¼°è¿äºå»ºè®®ç使ç¨ç¨åº¦. å¨å表çæç« ä¸, è¿åæ° (æ»æ°ç44.4%) è´åäºè§£å³ä¸è¿°å个é®é¢ä¸çè³å°ä¸ä¸ª. å¦æ AMJ ä½è
们èèè¿äºå»ºè®®, ä»ä»¬å°±ä¼è®¤è¯å°ç»è®¡å¦åç论ä¸çæ´é«ä¸¥è°¨æ§.
Keywords
Related Topics
Social Sciences and Humanities
Business, Management and Accounting
Marketing
Authors
Jungkeun Kim, Euejung Hwang, Megan Phillips, Sungha Jang, Jae-Eun Kim, Mark T. Spence, Jongwon Park,