| Article ID | Journal | Published Year | Pages | File Type |
|---|---|---|---|---|
| 891435 | Personality and Individual Differences | 2012 | 7 Pages |
The social networking site, Facebook, has gained an enormous amount of popularity. In this article, we review the literature on the factors contributing to Facebook use. We propose a model suggesting that Facebook use is motivated by two primary needs: (1) the need to belong and (2) the need for self-presentation. Demographic and cultural factors contribute to the need to belong, whereas neuroticism, narcissism, shyness, self-esteem and self-worth contribute to the need for self-presentation. Areas for future research are discussed.
► We reviewed the literature on the factors contributing to Facebook usage. ► We present a model explaining Facebook usage. ► We concluded that the need to belong and the need for self-presentation are the two primary motivating factors. ► We identified areas for future research.
