Article ID Journal Published Year Pages File Type
994230 Energy Policy 2007 5 Pages PDF
Abstract

The results of a survey of a random sample of 488 Swedish residents showed that a positive attitude towards and preference for a variable price agreement with the incumbent electricity supplier was negatively affected by loss aversion, and a positive attitude also negatively affected by beliefs about price volatility. Although correlated with attitude and preference, age, education, and current choice of a variable price agreement had no independent effects. Income and current electricity costs had no effects.

Related Topics
Physical Sciences and Engineering Energy Energy Engineering and Power Technology
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