Article ID Journal Published Year Pages File Type
1011642 Journal of Hospitality and Tourism Management 2009 8 Pages PDF
Abstract

Today's learners live in a digital age and there is much anecdotal evidence to suggest that students in the 21st century would prefer the electronic delivery of learning materials and lecture content using a range of tools that enable them to access information anywhere anytime (see, e.g., Oblinger & Oblinger, 2005). This study is an evaluation of tourism marketing students' expectations and experiences of lecture podcasting. The aim of the study was to quantify students' expectations of podcasting, and compare and contrast this with their actual usage of the new learning technology. The study was designed specifically to answer two questions: is podcasting just a fad or does it enhance student learning, and will it be widely embraced by both domestic and international undergraduate students?

Related Topics
Social Sciences and Humanities Business, Management and Accounting Tourism, Leisure and Hospitality Management