Article ID Journal Published Year Pages File Type
1012042 Tourism Management 2014 4 Pages PDF
Abstract

The aim of this study is to explore the relationship between perceived ethical obligation and subjective norms as well as their simultaneous influence on CSR related choices. A scenario based experimental approach was employed. Our results indicated that subjective norms strengthen the explanatory power of the model. Subjective norms are additionally found to have a mediating effect on perceived ethical obligation.

Related Topics
Social Sciences and Humanities Business, Management and Accounting Strategy and Management
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