| Article ID | Journal | Published Year | Pages | File Type |
|---|---|---|---|---|
| 10256208 | Public Relations Review | 2005 | 9 Pages |
Abstract
The NAACP's public relations department uses the media and the Internet to reach its audiences. This study qualitatively examined the NAACP's messages and compared them to almost 400 post-election news articles in six mainstream newspapers. There was little overlap between the media's frames and those advanced by the NAACP, which suggests that the NAACP's messages were ignored.
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Authors
Stephynie Chapman Perkins,