| Article ID | Journal | Published Year | Pages | File Type |
|---|---|---|---|---|
| 139431 | Public Relations Review | 2012 | 4 Pages |
Abstract
► Explores some key factors to reflect on in public relations scholarship and research in the 21st century. ► Suggests that the field is ready to move towards maturity following a period of adolescence. ► Challenges scholars to reflect on the scholarship and research that is being produced. ► Provides an optimistic conclusion, reminding scholars of the opportunities available in a developing and demanding area.
Related Topics
Social Sciences and Humanities
Business, Management and Accounting
Marketing
Authors
Anne Gregory,