Article ID Journal Published Year Pages File Type
139943 Public Relations Review 2006 7 Pages PDF
Abstract

In this article, doctoral dissertations on public relations written at Spanish universities (1965–2004) are examined in order to gain an understanding of the level of theory development within the discipline. The following subjects are studied: growth over time, universities where they were written, use of language, gender and the topics of doctoral dissertations. Although still in its early development, public relations doctoral research in Spain is a well-established and burgeoning field in terms of the total of theses examined (62). The conclusion, however, is that their contribution to theory building in public relations has been negligible, with the practical or operational side of public relations standing out more than the conceptual and theoretical side.

Related Topics
Social Sciences and Humanities Business, Management and Accounting Marketing
Authors
, ,