Ecuador Export Potential Agricultural Products to China

This paper presented a conceptual framework to country competitiveness using the Index of Competitiveness (IVCR), revealed for Ecuador to determine the most competitive and potential products exported to China; also measured the export complementarities through other indicators and by comparison with similar products exported by competing countries. This study used the 6-digit Harmonized System (HS) and the 10-digit NANDINA tariff codes for more specific items. Thereby we can identify trends that allow the Ecuadorian authorities analyze the state of bilateral agreements and develop action strategies, moreover help exporters identify potential market niches, considering that China is currently one of the developing countries with higher growth and expanding economy. The results showed that the most competitive agricultural products consisted on fish flour, bovine skins, mollusks, fish wastes and cocoa grains. The founded potential products were broad beans, fruits, fish viscera, algae, alpaca hair or hair wastes. Nevertheless these were none adding value commodities we need to find some mechanisms to deepen the exportable offer of value-added goods.