Article ID | Journal | Published Year | Pages | File Type |
---|---|---|---|---|
4761831 | Public Relations Review | 2016 | 10 Pages |
Abstract
This paper examines the United States popular press' representation of publicity and information bureaux from 1891 to 1918. Specifically this study discusses these bureaux' relationship with the press, use by governments, role in political campaigns, and function within non-profit organizations. Publicity and information bureaux are an important part of public relations history and identity because they represent the departmentalization of PR within organizations. Implications for PR historiography are discussed.
Related Topics
Social Sciences and Humanities
Business, Management and Accounting
Marketing
Authors
Cayce (Assistant Professor),