Modelo de asociatividad en la cadena productiva en las Mipymes agroindustriales

This research aims to propose an associativity model in the production chain of citrus agro industrial micro, small and medium enterprises in the northern part of the state of Veracruz, Mexico. The goal is to explain to what degree direct actors, support services, environment, government relations and policies determine associativity in the production chain. The problem frame which gives rise to this study is the lack of knowledge about citrus agro industrial micro and SME's in this region of the country. The outcome of the research is a model which represents functioning of these businesses in associativity with the production chain considering elements which make it up, and the proposal of alternatives to generate a greater cooperation or coalition of interacting industries in order to obtain mutual benefits.