Article ID Journal Published Year Pages File Type
5108724 Tourism Management 2017 11 Pages PDF
Abstract
This paper explores the nature of sex tourism on the Kenyan coast. Based on a study of women offering 'romantic' experiences to international tourists in the beach towns of Mombasa and Malindi, the research suggests that these women are motivated by the desire to have a better life that only a mzungu (white foreigner) can provide. The study further indicates that, such is the number of local women competing to engage tourists on 'romantic safaris'; they have to employ different skills and at times seek the help of witchcraft and their supernatural powers to succeed. In the end, the women run a number of risks that include becoming addicted to the 'easy life' that in turn compromises their ability to do something else for a living. The research presents a case study and contributes to the literature by its cultural context and description of strategies employed by the 'romantic entertainers'.
Related Topics
Social Sciences and Humanities Business, Management and Accounting Strategy and Management
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