Article ID | Journal | Published Year | Pages | File Type |
---|---|---|---|---|
5070379 | Food Policy | 2015 | 8 Pages |
Abstract
This study explores influences of human values and trust on stated preferences for food labeled with environmental footprints. We apply survey data to assess the impact of these individual-specific characteristics on German consumers' choices of potatoes, through an attribute-based choice experiment in which product alternatives are described by footprint labels and prices. We find that accounting for consumers' value systems, but not generalized trust beliefs, aids in understanding choices and identifying possible markets for footprint-labeled food products.
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Authors
Carola Grebitus, Bodo Steiner, Michele Veeman,