Article ID | Journal | Published Year | Pages | File Type |
---|---|---|---|---|
5070934 | Food Policy | 2012 | 11 Pages |
Abstract
⺠Preferences toward the region of origin and the quality label are heterogeneous. ⺠The region of origin is a more powerful signal of quality than the PDO. ⺠Better communication of the superior quality of the Quality Certification is needed. ⺠Favourable attitudes improve the valuation of the Quality Certification. ⺠Price sensitiveness in typical food products differs across socio-demographic groups.
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Authors
Helena Resano, Ana I. Sanjuán, Luis M. Albisu,