| Article ID | Journal | Published Year | Pages | File Type |
|---|---|---|---|---|
| 5568715 | Journal of the Academy of Nutrition and Dietetics | 2017 | 8 Pages |
Abstract
Results suggest that putting licensed media characters on more-healthful food/beverage products might not encourage all children to make healthier food choices, but could increase selection of healthy foods among some, particularly younger children, boys, and those who like the featured character(s). Effective use likely requires careful demographic targeting.
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Authors
Andrew D. PhD, Dan J. PhD, Rachel G. PhD, Christina A. PhD,