| Article ID | Journal | Published Year | Pages | File Type |
|---|---|---|---|---|
| 6399112 | Food Research International | 2012 | 10 Pages |
Abstract
⺠Fortified rice produced by parboiling can resemble commercial parboiled rice. ⺠Health claims improve consumers' purchase intent of fortified parboiled rice. ⺠Fortified parboiled rice can be mixed either with white or parboiled rice. ⺠Fortified rice is accepted by both white and parboiled rice consuming people.
Related Topics
Life Sciences
Agricultural and Biological Sciences
Food Science
Authors
Karrie Kam, Jane M. Murray, Jayashree Arcot, Rachelle Ward,