| Article ID | Journal | Published Year | Pages | File Type |
|---|---|---|---|---|
| 8838394 | Food Quality and Preference | 2019 | 24 Pages |
Abstract
On average, 3 distinct emotions were selected for a given subject during one viewing, meaning that a sequential selection of emotional attributes was possible for untrained subjects. Based on their temporal emotional profiles, the 3 advertisements were discriminated and TDE curves highlighted specific profiles closely related to BII and PI. Different emotional profiles were observed between consumers and non-consumers for one of the advertisement. Emotional drivers of BII and PI were also identified. Finally, this innovative TDE application on a video signal suggests methodological perspectives for sensory scientists interested in TDS-like protocols.
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Authors
C. Peltier, M. Visalli, A. Thomas,