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Daneshyari Marketing Journas Latest Articles

Marketing Research Articles

How to manage innovation processes in extensive networks: A longitudinal study
Fulltext Access 18 Pages 2017
Rank and response: A field experiment on peer information and water use behavior
Fulltext Access 18 Pages 2017
Take it to the top: Imagined interactions with leaders elevates organizational identification
Fulltext Access 18 Pages 2017
Bridging the language gap in multinational companies: Language strategies and the notion of company-speak
Fulltext Access 18 Pages 2017
Overcoming the liability of origin by doing no-harm: Emerging country firms' social irresponsibility as they go global
Fulltext Access 18 Pages 2017
Value-based pricing in competitive situations with the help of multi-product price response maps
Fulltext Access 18 Pages 2017
Exploring open innovation in entrepreneurial private family firms in low- and medium-technology industries
Fulltext Access 18 Pages 2017
Managing to make markets: Marketization and the conceptualization work of strategic nets in the life science sector
Fulltext Access 18 Pages 2017
How leader humility helps teams to be humbler, psychologically stronger, and more effective: A moderated mediation model
Fulltext Access 19 Pages 2017
The Internet-of-Things: Review and research directions
Fulltext Access 19 Pages 2017
No future without the past? Predicting churn in the face of customer privacy
Fulltext Access 19 Pages 2017
Temperature and emotions: Effects of physical temperature on responses to emotional advertising
Fulltext Access 19 Pages 2017
The impact of contextual television ads on online conversions: An application in the insurance industry
Fulltext Access 19 Pages 2017
How Do Franchise Ownership Structure and Strategic Investment Emphasis Influence Stock Returns and Risks?
Fulltext Access 19 Pages 2017
Enforcing cooperation in public goods games: Is one punisher enough?
Fulltext Access 19 Pages 2017
Cost and time project management success factors for information systems development projects
Fulltext Access 19 Pages 2017
Identifying Sales Performance Gaps with Internal Benchmarking
Fulltext Access 19 Pages 2017
Identities under scrutiny: How women leaders navigate feeling misidentified at work
Fulltext Access 19 Pages 2017
Interactions between motivation to fake and personality item characteristics: Clarifying the process
Fulltext Access 19 Pages 2017
Strategic management accounting and decision making: A survey of the Nigerian Banks
Fulltext Access 19 Pages 2017
Creating Ultimate Customer Loyalty Through Loyalty Conviction and Customer-Company Identification
Fulltext Access 19 Pages 2017
Online shopping post-payment dissonance: Dissonance reduction strategy using online consumer social experiences
Fulltext Access 19 Pages 2017
Constructing useful models of firms' heterogeneities in implemented strategies and performance outcomes
Fulltext Access 19 Pages 2017
The expressive role of performance measurement systems: A field study of a mental health development project
Fulltext Access 19 Pages 2017
Collaborative model: Managing design changes with reusable project experiences through project learning and effective communication
Fulltext Access 19 Pages 2017
Key factors of sustainability in project management context: A survey exploring the project managers' perspective
Fulltext Access 19 Pages 2017
Why things happen - Developing the critical realist view of causal mechanisms
Fulltext Access 19 Pages 2017
Combining variance and process in information systems research: Hybrid approaches
Fulltext Access 19 Pages 2017
Advancing multilevel thinking in human resource management research: Applications and guidelines
Fulltext Access 19 Pages 2017
The effects of social commerce design on consumer purchase decision-making: An empirical study
Fulltext Access 19 Pages 2017
Analysts' qualitative statements and the profitability of favorable investment recommendations
Fulltext Access 19 Pages 2017
Beyond theory: Towards a probabilistic causation model to support project governance in infrastructure projects
Fulltext Access 19 Pages 2017
CEO humility, narcissism and firm innovation: A paradox perspective on CEO traits
Fulltext Access 20 Pages 2017
Governing open source software through coordination processes
Fulltext Access 20 Pages 2017
Till data do us part: Understanding data-based value creation in data-intensive infrastructures
Fulltext Access 20 Pages 2017
Mapping the luxury research landscape: A bibliometric citation analysis
Fulltext Access 20 Pages 2017
Neutral and presumptive doubt perspectives of professional skepticism and auditor job outcomes
Fulltext Access 20 Pages 2017
Humanizing brands: When brands seem to be like me, part of me, and in a relationship with me
Fulltext Access 20 Pages 2017
When Ethical Transgressions of Customers Have Beneficial Long-Term Effects in Retailing: An Empirical Investigation
Fulltext Access 20 Pages 2017
IT benefits management in financial institutions: Practices and barriers
Fulltext Access 20 Pages 2017
Research ReviewMaterialism pathways: The processes that create and perpetuate materialism
Fulltext Access 20 Pages 2017
Price Adjustment Policy with Partial Refunds
Fulltext Access 20 Pages 2017
Brand linguistics: A theory-driven framework for the study of language in branding
Fulltext Access 20 Pages 2017
CEO succession, strategic change, and post-succession performance: A meta-analysis
Fulltext Access 20 Pages 2017
European consumers' perception of moderate wine consumption on health
Fulltext Access 20 Pages 2017
Performance feedback, power retention, and the gender gap in leadership
Fulltext Access 20 Pages 2017
Creativity in unethical behavior attenuates condemnation and breeds social contagion when transgressions seem to create little harm
Fulltext Access 21 Pages 2017
Project risk management: A deterministic quantitative technique for assessment and mitigation
Fulltext Access 21 Pages 2017
Saying sorry: Ethical leadership and the act of public apology
Fulltext Access 21 Pages 2017
A review of the empirical research on export channel selection between 1979 and 2015
Fulltext Access 21 Pages 2017
Innovation dynamics and labor force restructuring with asymmetrically developed national innovation systems
Fulltext Access 21 Pages 2017
The location choice of foreign direct investments: Empirical evidence and methodological challenges
Fulltext Access 21 Pages 2017
Communist footprint and subordinate influence behavior in post-communist transition economies
Fulltext Access 21 Pages 2017
Grassroots accountability promises in rights-based approaches to development: The role of transformative monitoring and evaluation in NGOs
Fulltext Access 21 Pages 2017
When brand anthropomorphism alters perceptions of justice: The moderating role of self-construal
Fulltext Access 21 Pages 2017
The effect of firms' structural designs on advertising and personal selling returns
Fulltext Access 21 Pages 2017
Reporting accounting changes and their multi-period effects
Fulltext Access 21 Pages 2017
Conflict resolution in business services outsourcing relationships
Fulltext Access 21 Pages 2017
An Empirical Analysis of the Impact of Promotional Discounts on Store Performance
Fulltext Access 21 Pages 2017
Popular Research Topics in Marketing Journals, 1995-2014
Fulltext Access 21 Pages 2017
Dynamics of adolescents' life satisfaction and effect of class rank percentile: Evidence from Korean panel data
Fulltext Access 21 Pages 2017
Open strategy: Literature review, re-analysis of cases and conceptualisation as a practice
Fulltext Access 22 Pages 2017
The economic consequences associated with integrated report quality: Capital market and real effects
Fulltext Access 22 Pages 2017
An error management perspective on audit quality: Toward a multi-level model
Fulltext Access 22 Pages 2017
Choice under incomplete information on incumbents: Why consumers with stronger preferences are more likely to abandon their prior choices
Fulltext Access 22 Pages 2017
Asymmetries abound: Ideological differences in emotion, partisanship, motivated reasoning, social network structure, and political trust
Fulltext Access 22 Pages 2017
One size does (obviously not) fit all: Using product attributes for wine market segmentation
Fulltext Access 22 Pages 2017
Job demands, control and support: Meta-analyzing moderator effects of gender, nationality, and occupation
Fulltext Access 22 Pages 2017
Shopper-Facing Retail Technology: A Retailer Adoption Decision Framework Incorporating Shopper Attitudes and Privacy Concerns
Fulltext Access 22 Pages 2017
A meta-analytic review and future research agenda of charismatic leadership
Fulltext Access 22 Pages 2017
The aura of charisma: A review on the embodiment perspective as signaling
Fulltext Access 22 Pages 2017
Who should pay for online reviews? Design of an online user feedback mechanism
Fulltext Access 23 Pages 2017
The effects of extreme rituals on moral behavior: The performers-observers gap hypothesis
Fulltext Access 23 Pages 2017
Exploring consumers' perception and willingness to pay for “Non-Added Sulphite” wines through experimental auctions: A case study in Italy and Spain
Fulltext Access 23 Pages 2017
A new marketing mix model to rescue the hospitality industry: Evidence from Egypt after the Arab Spring
Fulltext Access 23 Pages 2017
Full Length ArticleAdvertising and price competition in a manufacturer-retailer channel
Fulltext Access 23 Pages 2017
An explicit trust and distrust clustering based collaborative filtering recommendation approach
Fulltext Access 23 Pages 2017
Incorporating social networks into leadership development: A conceptual model and evaluation of research and practice
Fulltext Access 23 Pages 2017
The satiating effect of pricing: The influence of price on enjoyment over time
Fulltext Access 23 Pages 2017
Digital marketing: A framework, review and research agenda
Fulltext Access 24 Pages 2017
Critical analysis of Big Data challenges and analytical methods
Fulltext Access 24 Pages 2017
Why men and women continue to use social networking sites: The role of gender differences
Fulltext Access 24 Pages 2017
An affective social tie mechanism: Theory, evidence, and implications
Fulltext Access 24 Pages 2017
Future of Retailer Profitability: An Organizing Framework
Fulltext Access 24 Pages 2017
Tightness-looseness: Implications for consumer and branding research
Fulltext Access 25 Pages 2017
A coordination mechanism for optimizing the contingent-free shipping threshold in online retailing
Fulltext Access 25 Pages 2017
Discourse of the professions: The making, normalizing and taming of Ontario's “foreign-trained accountant”
Fulltext Access 25 Pages 2017
Project procurement management: A structured literature review
Fulltext Access 25 Pages 2017
Testing the efficiency of the wine market using unit root tests with sharp and smooth breaks
Fulltext Access 26 Pages 2017
Analyzing the impact of conjunctive labeling as part of a regional wine branding strategy
Fulltext Access 26 Pages 2017
Gender differences in honesty: The role of social value orientation
Fulltext Access 26 Pages 2017
Electronic word-of-mouth, box office revenue and social media
Fulltext Access 26 Pages 2017
Collective turnover: An expanded meta-analytic exploration and comparison
Fulltext Access 26 Pages 2017
Corporate social responsibility and product quality: Complements or substitutes?
Fulltext Access 27 Pages 2017
Effect of intelligence on consumers' responsiveness to a pro-environmental tax: Evidence from large-scale data on car acquisitions of male consumers
Fulltext Access 27 Pages 2017
Is Bart Simpson offering sage advice? A case-based general theory of managers' core self-evaluations and job satisfaction
Fulltext Access 27 Pages 2017
Subjective quality of leisure & worker well-being: Validating measures & testing theory
Fulltext Access 27 Pages 2017
Assimilation-contrast theory in action: Operationalization and managerial impact in a fundraising context
Fulltext Access 28 Pages 2017
Different preferences for wine communication
Fulltext Access 28 Pages 2017
Estimating risky behavior with multiple-item risk measures
Fulltext Access 28 Pages 2017
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