Mixed assortments vs. store brand-only assortments: The impact of assortment composition and consumer characteristics on store loyalty Fulltext Access 22 Pages 2015
Rebuilding public trust in government administrations through e-government actions Fulltext Access 11 Pages 2015
Perceived influence on behavior of user-generated content on social network sites: An empirical application in the hotel sector Fulltext Access 12 Pages 2015
Expert vs. novice users: Comparative analysis of the effectiveness of online discounts and gifts Fulltext Access 16 Pages 2015
Shanghai adolescents’ brand interactions on the Chinese Social Networking Site Qzone: A Uses and Gratifications Approach Fulltext Access 9 Pages 2015