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Daneshyari Marketing Journas Latest Articles

Marketing Research Articles

Pharmaceutical marketing through the customer portfolio: Institutional influence and adaptation
Fulltext Access 12 Pages 2008
Industrial brand value and relationship performance in business markets — A general structural equation model
Fulltext Access 12 Pages 2008
Just-in-time selling construct: Definition and measurement
Fulltext Access 12 Pages 2008
Expert quality evaluation and price of store vs. manufacturer brands: An analysis of the Spanish mass market
Fulltext Access 12 Pages 2008
Channel relationship and business uncertainty: Evidence from the Hong Kong market
Fulltext Access 12 Pages 2008
Customer perceived value in B-t-B service relationships: Investigating the importance of corporate reputation
Fulltext Access 12 Pages 2008
Japanese distribution system: The impact of newly designed collaborations on wholesalers' performance
Fulltext Access 12 Pages 2008
Exercised power as a driver of trust and commitment in cross-border industrial buyer–seller relationships
Fulltext Access 12 Pages 2008
Initiation of business relationships in service-dominant settings
Fulltext Access 12 Pages 2008
Establishing a high-technology knowledge transfer network: The practical and symbolic roles of identification
Fulltext Access 12 Pages 2008
The B2B-RELPERF scale and scorecard: Bringing relationship marketing theory into business-to-business practice
Fulltext Access 12 Pages 2008
Formative versus reflective measurement models: Two applications of formative measurement
Fulltext Access 13 Pages 2008
Dissemination of diversity management in Germany:: A new institutionalist approach
Fulltext Access 13 Pages 2008
When does internal governance make firms innovative?
Fulltext Access 13 Pages 2008
Aligning information technology and business strategy with a dynamic capabilities perspective: A longitudinal study of a Taiwanese Semiconductor Company
Fulltext Access 13 Pages 2008
High value information in engineering organisations
Fulltext Access 13 Pages 2008
Performance measures of net-enabled hypercompetitive industries: The case of tourism
Fulltext Access 13 Pages 2008
Development of a framework to assess and guide IT investments: An analysis based on a discretionary–mandatory classification
Fulltext Access 13 Pages 2008
Business to business relationships: the paradox of network constraints?
Fulltext Access 13 Pages 2008
Identity theft: An exploratory study with implications for marketers
Fulltext Access 13 Pages 2008
Moving from basic offerings to value-added solutions: Strategies, barriers and alignment
Fulltext Access 13 Pages 2008
Sticking together under pressure:: The risk-sharing approach and trust-building in sales management
Fulltext Access 13 Pages 2008
The long tail of social networking.: Revenue models of social networking sites
Fulltext Access 13 Pages 2008
Robust management policies for positioning pharmacies as healthcare service providers
Fulltext Access 13 Pages 2008
HRM systems for successful information technology implementation: evidence from three case studies
Fulltext Access 13 Pages 2008
Why communities of practice succeed and why they fail
Fulltext Access 13 Pages 2008
Employee voice and strategic competitive advantage in international modern public corporations – an economic perspective
Fulltext Access 13 Pages 2008
The new value imperative for privately held companies: The why, what, and how of value management strategy
Fulltext Access 13 Pages 2008
The influence of market and product knowledge resource embeddedness on the international mergers of advertising agencies: The case-study approach
Fulltext Access 13 Pages 2008
Export propensity and intensity of subsidiaries in emerging economies
Fulltext Access 13 Pages 2008
Embodied and disembodied R&D spillovers to developed and developing countries
Fulltext Access 13 Pages 2008
Duration and relational choices: Time based effects of customer performance and environmental uncertainty on relational choice
Fulltext Access 13 Pages 2008
Acquiring and retaining customers in UK banks: An exploratory study
Fulltext Access 13 Pages 2008
Effects of design factors on store image and expectation of merchandise quality in web-based stores
Fulltext Access 13 Pages 2008
An international empirical analysis of the performance of manufacturers and retailers
Fulltext Access 13 Pages 2008
Evaluating consumer response to EDLPs
Fulltext Access 13 Pages 2008
On the impact of loyalty cards on store loyalty: Does the customers’ satisfaction with the reward scheme matter?
Fulltext Access 13 Pages 2008
Exploring asymmetric effects in the formation of retail price satisfaction
Fulltext Access 13 Pages 2008
Performance implications of distributor effectiveness, trust, and culture in import channels of distribution
Fulltext Access 13 Pages 2008
Exploring the concept of asymmetry: A typology for analysing customer–supplier relationships
Fulltext Access 13 Pages 2008
Market growth through mergers and acquisitions: The role of the relationship marketing manager in sustaining performance
Fulltext Access 13 Pages 2008
An analysis of B2B ingredient co-branding relationships
Fulltext Access 13 Pages 2008
Order, positioning, scope and outcomes of market entry
Fulltext Access 13 Pages 2008
Differential effects of determinants on multi-dimensions of trade show performance: By three stages of pre-show, at-show, and post-show activities
Fulltext Access 13 Pages 2008
Problem solving in the upgrading of product offerings — A case study from the steel industry
Fulltext Access 13 Pages 2008
Marketing's lateral influence strategies and new product team comprehension in high-tech companies: A cross-national investigation
Fulltext Access 13 Pages 2008
Managerial knowledge-sharing in chaebols and its impact on the performance of their foreign subsidiaries
Fulltext Access 13 Pages 2008
Trust, power and transaction costs in B2B exchanges — A socio-economic approach
Fulltext Access 13 Pages 2008
The moderating effects of market orientation and launch proficiency on the product advantage–performance relationship
Fulltext Access 13 Pages 2008
Sales force automation systems: An analysis of factors underpinning the sophistication of deployed systems in the UK financial services industry
Fulltext Access 13 Pages 2008
Regulatory focus effects on discounting over uncertainty for losses vs. gains
Fulltext Access 13 Pages 2008
Parenthood and productivity: A study of demands, resources and family-friendly firms
Fulltext Access 13 Pages 2008
Structural examination of RIASEC scales in high school students: Variation across ethnicity and method
Fulltext Access 13 Pages 2008
Cross-buying in retailing: Drivers and consequences
Fulltext Access 13 Pages 2008
Scientific method and retailing research: A retrospective
Fulltext Access 13 Pages 2008
Protecting children's privacy online: How parental mediation strategies affect website safeguard effectiveness
Fulltext Access 13 Pages 2008
Effects of service setting and other consumers’ age on the service perceptions of young consumers
Fulltext Access 13 Pages 2008
Consumer Responses to Vertical Service Line Extensions
Fulltext Access 13 Pages 2008
A Meta-Analysis of Relationships Linking Employee Satisfaction to Customer Responses
Fulltext Access 13 Pages 2008
The Use of Persuasion Management Strategies by Identity-Vulnerable Consumers: The Case of Urban Heterosexual Male Shoppers
Fulltext Access 13 Pages 2008
Personality traits and knowledge sharing
Fulltext Access 13 Pages 2008
Do individuals recognize cascade behavior of others? – An experimental study
Fulltext Access 13 Pages 2008
Identity and why we cooperate with those we do
Fulltext Access 13 Pages 2008
Development and initial validation of brief public domain RIASEC marker scales
Fulltext Access 13 Pages 2008
Labour supply in presence of taxation financing public services. An experimental approach
Fulltext Access 13 Pages 2008
What's in a frame anyway?: A meta-cognitive analysis of the impact of one versus two sided message framing on attitude certainty
Fulltext Access 13 Pages 2008
The impact of implicit theories on responses to problem-solving print advertisements
Fulltext Access 13 Pages 2008
When does negative brand publicity hurt? The moderating influence of analytic versus holistic thinking
Fulltext Access 13 Pages 2008
Consumer confusion of percent differences
Fulltext Access 13 Pages 2008
The effect of the marketing–R&D interface on new product performance: The critical role of resources and scope
Fulltext Access 13 Pages 2008
A multi-stage model of word-of-mouth influence through viral marketing
Fulltext Access 13 Pages 2008
Generalizations on the effectiveness of pharmaceutical promotional expenditures
Fulltext Access 13 Pages 2008
A meta-analysis of experimental studies on the effects of disability on human resource judgments
Fulltext Access 13 Pages 2008
Maximal and typical measures of job performance: An analysis of performance variability over time
Fulltext Access 13 Pages 2008
Job analysis for a changing workplace
Fulltext Access 13 Pages 2008
Myopic biases in competitions
Fulltext Access 13 Pages 2008
Meta-analysis of cultural differences: Another slice at the apple
Fulltext Access 13 Pages 2008
The impact of greenfield FDI and mergers and acquisitions on innovation in Chinese high-tech industries
Fulltext Access 13 Pages 2008
Beyond a better mousetrap: A cultural analysis of the adoption of ethanol in Brazil
Fulltext Access 13 Pages 2008
Social capital dynamics and foreign market entry
Fulltext Access 13 Pages 2008
New criticisms of international management: An analytical review
Fulltext Access 13 Pages 2008
Changes in institutional context and MNC operations in China: Subsidiary HRM practices in 1996 versus 2006
Fulltext Access 13 Pages 2008
Strategic orientations of born globals—Do they really matter?
Fulltext Access 13 Pages 2008
The New Global Manager:
Fulltext Access 13 Pages 2008
Knowledge Sharing Among High-Tech MNCs in China and India:
Fulltext Access 13 Pages 2008
The Next Frontier in Corporate Governance:
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On Being a Knowledge Worker
Fulltext Access 13 Pages 2008
How believing in affirmative action quotas protects White men’s self-esteem
Fulltext Access 13 Pages 2008
Measurement invariance: Review of practice and implications
Fulltext Access 13 Pages 2008
Overconfidence in interval estimates: What does expertise buy you?
Fulltext Access 13 Pages 2008
Validation of the extended Influence Behavior Questionnaire
Fulltext Access 13 Pages 2008
Towards understanding the direct and indirect effects of CEOs' transformational leadership on firm innovation
Fulltext Access 13 Pages 2008
Transcendent leadership: Strategic leadership in dynamic environments
Fulltext Access 13 Pages 2008
Relational ties that bind: Leader–follower relationship dimensions and charismatic attribution
Fulltext Access 13 Pages 2008
A theoretical and empirical examination of the transactional and non-leadership dimensions of the Multifactor Leadership Questionnaire (MLQ)
Fulltext Access 13 Pages 2008
Queens of the hill: Creative destruction and the emergence of executive leadership of women
Fulltext Access 13 Pages 2008
Imagining Ulysses S. Grant: Sifting through the shifting sands of conventional wisdom
Fulltext Access 13 Pages 2008
Leadership succession in early Islam: Exploring the nature and role of historical precedents
Fulltext Access 13 Pages 2008
Examining career-related mentoring and managerial performance across cultures: A multilevel analysis
Fulltext Access 13 Pages 2008
The paradox of the contented female business owner
Fulltext Access 13 Pages 2008
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