کد مقاله | کد نشریه | سال انتشار | مقاله انگلیسی | نسخه تمام متن |
---|---|---|---|---|
1030696 | 1483566 | 2016 | 6 صفحه PDF | دانلود رایگان |
• The study investigates how the services of low cost carriers affect travelers' behavioral intentions in revisit the same destination.
• Factors affecting travelers' behavioral intentions are identified.
• The results show that service perceived in relation to low cost carriers plays an important role in affecting a passenger's behavioral intentions.
Understanding the main factors that affect travelers' behavioral intentions are essential for countries that intend to develop their tourism industry. This research investigates how the services of low cost carriers (LCCs) affect travelers' behavioral intentions to revisit and a willingness to recommend the destination to others. The results show that the perceived services of LCCs have a significantly positive effect on the destination's image, and the destination's image has a significantly positive effect on behavioral intentions.
Journal: Journal of Air Transport Management - Volume 52, April 2016, Pages 111–116