Keywords: مدیریت کلیدی حساب; Differentiation; Effectiveness; Implementation; Integration; Key account management;
مقالات ISI مدیریت کلیدی حساب (ترجمه نشده)
مقالات زیر هنوز به فارسی ترجمه نشده اند.
در صورتی که به ترجمه آماده هر یک از مقالات زیر نیاز داشته باشید، می توانید سفارش دهید تا مترجمان با تجربه این مجموعه در اسرع وقت آن را برای شما ترجمه نمایند.
در صورتی که به ترجمه آماده هر یک از مقالات زیر نیاز داشته باشید، می توانید سفارش دهید تا مترجمان با تجربه این مجموعه در اسرع وقت آن را برای شما ترجمه نمایند.
Keywords: مدیریت کلیدی حساب; Key account management; Supplier; Buyer; China; Relationship;
Keywords: مدیریت کلیدی حساب; China; Key account management; Guanxi; Relationship; Supplier; Employee attitude
Keywords: مدیریت کلیدی حساب; Key account management; Practices; Relationship marketing; Empirical research;
Keywords: مدیریت کلیدی حساب; Key account management; Strategic customers; Relationship marketing; Strategic sales;
Keywords: مدیریت کلیدی حساب; Key account management; Revenue management; Customer relationship management; Customer value; Service industries;
Keywords: مدیریت کلیدی حساب; Key account management; Relationship management; Emerging economies; Contingency theory; Network approach
Keywords: مدیریت کلیدی حساب; Key account management; Top executives; Relationship marketing; Sales;
Keywords: مدیریت کلیدی حساب; Sales failure; Key account management; Qualitative research; Sales performance;
Keywords: مدیریت کلیدی حساب; Key Account Management; Strategic Account Management; Global Account Management; Sales management; Relationship management;
Keywords: مدیریت کلیدی حساب; Key account management; Organisational structure; Relationship quality; Relationship marketing; Empirical;
Keywords: مدیریت کلیدی حساب; Banking sector; Cognitive mapping; Contact personnel; Key account management; Relationship marketing social performance;
Keywords: مدیریت کلیدی حساب; Key account management; Firm-internal network; Commitment; Trust; Capability;
Co-creating integrated solutions within business networks: The KAM team as knowledge integrator
Keywords: مدیریت کلیدی حساب; Key account management; KAM; Integrated solution; Absorptive capacity; KIBS;
Attitudes and behaviours of key account managers: Are they really any different to senior sales professionals?
Keywords: مدیریت کلیدی حساب; Key account management; Strategic account management; Global account management; Sales management; Relationship management
Barriers to the “key supplierization” of the firm
Keywords: مدیریت کلیدی حساب; Key supply management; Key account management; Purchasing function; Supplier portfolio
What's next in key account management research? Building the bridge between the academic literature and the practitioners' priorities
Keywords: مدیریت کلیدی حساب; Key account management; Strategic customers; Relationship marketing; Sales management
Organizational factors enhancing customer knowledge utilization in the management of key account relationships
Keywords: مدیریت کلیدی حساب; Customer knowledge; Customer knowledge utilization; Key account management
Relationship management: A sales role, or a state of mind?: An investigation of functions and attitudes across a business-to-business sales force
Keywords: مدیریت کلیدی حساب; Relationship marketing; Sales; Sales management; Key account management
Linking account portfolio management to customer information: Using customer satisfaction metrics for portfolio analysis
Keywords: مدیریت کلیدی حساب; Account portfolio management; Customer satisfaction; Key account management; Interfirm relationships
Relationship keyness: The underlying concept for different forms of key relationship management
Keywords: مدیریت کلیدی حساب; Strategic relationships; Alliance manager; Key account management; IT industry; Resources; Keyness
Are key account relationships different? Empirical results on supplier strategies and customer reactions
Keywords: مدیریت کلیدی حساب; Key account management; Business-to-business; Relationship; Relational treatment; Relationship quality
Relational selling strategy and key account managers' relational behaviors: An exploratory study
Keywords: مدیریت کلیدی حساب; Relational selling; Key account management; Relational behaviors; Italy; PLS; Empirical research
Holding up the mirror: The impact of strategic procurement practices on account management
Keywords: مدیریت کلیدی حساب; Procurement; Key account management; Supply chain relationships
Implementation of Key Account Management: Who, why, and how?: An exploratory study on the current implementation of Key Account Management programs
Keywords: مدیریت کلیدی حساب; Key Account Management; Relationship marketing; Implementation; Customer relationship management; Market orientation
The Underlying Vulnerabilities in Key Account Management Strategies
Keywords: مدیریت کلیدی حساب; Key account management; Strategic account management; Buyer–seller relations; Buyer–seller interactions; Business-to-business customers
Relationship equity and switching behavior in the adoption of new telecommunication services
Keywords: مدیریت کلیدی حساب; Relationship equity; Key account management; New telecommunication services