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Daneshyari Marketing Journas Latest Articles

Marketing Research Articles

Success by inclusion
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Designing organizations for sustainable effectiveness
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Good governance
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Making leadership development stick
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Innovative Collaboration for Value Creation
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Knowing when to set learning versus performance goals
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Cheapened altruism: Discounting personally affected prosocial actors
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Leadership research and cognitive neuroscience: The state of this union
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Perceived barriers to career advancement and organizational commitment in sales
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Ethnicity introspected: Researchers in search of their identity
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Sustainable consumption: Introspecting across multiple lived cultures
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Postmodern paradoxes in Thai-Asian consumer identity
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Researchers' introspection for multi-sited ethnographers: A xenoheteroglossic autoethnography
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The reception of my self-experimentation
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The entrepreneurial perceptions of strategy makers: Constructing an exploratory path in the pursuit of radical growth
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Institutional ownership monitoring and corporate political activity: Governance implications
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Post-disaster coping and recovery: The role of perceived changes in the retail facilities
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Post-adoption modeling of advanced mobile service use
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Cash versus incentive compensation: Lawsuits and director pay
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You do the service but they take the order
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Reluctant employees and felt stress: The moderating impact of manager decisiveness
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Virtual destination image: Testing a telepresence model
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Luxury fashion brand consumers in China: Perceived value, fashion lifestyle, and willingness to pay
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Exploring the Robin Hood effect: Moral profiteering motives for purchasing counterfeit products
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Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand
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Unchained from the chain: Supply management from a logistics service provider perspective
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Muddling through in innovation — On incremental failure in developing an engine
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Value creation by “muddling” in the B2B sector
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Customer information utilization in business-to-business markets: Muddling through process?
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The internationalization process of SMEs: A muddling-through process
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CEO career horizon and tenure: Future performance implications under different contingencies
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Maturity model of Knowledge Management in the interpretativist perspective
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Cognitive and affective trust between Australian exporters and their overseas buyers
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Making a face: Graphical illustrations of managerial stances toward customer creativity
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Value-for-money perceptions of supermarket and private labels
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Reasons for switching service providers
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Service backstage visibility and the corresponding perceived values in the process of service delivery
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All quiet on the Western front? Empirical evidence on the “War” between Marketing Managers and Sales Managers
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Information and communication technology adoption for business benefits: A case analysis of an integrated paperless system
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DNA-like linguistic secret sharing for strategic information systems
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Teaching without the teacher? Building a learning environment through computer simulations
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Managing web repositories in emerging economies: Case studies of browsing web directories
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Rethinking XML-enabled agile supply chains
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Introspecting the spiritual nature of a brand divorce
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Knowledge networks: Dilemmas and paradoxes
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A study of competitive dynamics
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Unraveling consumer suspense: The role of hope, fear, and probability fluctuations
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Cultural differences in imagery generation: The influence of abstract versus concrete thinking
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Nonprofit brand image and typicality influences on charitable giving
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Self-image congruence in consumer behavior
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Adoption, rejection, or convergence: Consumer attitudes toward book digitization
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Income effects on relative importance of two online purchase goals: Saving time versus saving money?
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Investigating firm's customer agility and firm performance: The importance of aligning sense and respond capabilities
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Collaborative leadership model in the management of health care
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Career adaptability: A qualitative understanding from the stories of older women
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¿Nueva fuente de negocio en la Ley de Dependencia? Análisis empírico e implicaciones del cuidado informal tras su cuasi implantación
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The influence of organisational culture on the Total Quality Management programme performance
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Entrepreneurial behavior: Impact of motivation factors on decision to create a new venture
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Humanistic leadership: Lessons from Latin America
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Footprints in the Sand: Bruce Avolio
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The PMI scorecard
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Positive leadership in action:
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The sense of self-continuity as a resource in adaptive coping with job loss
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Identity construction and career development interventions with emerging adults
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Problems with single interest scales: Implications of the general factor
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Resilience and career adaptability: Qualitative studies of adult career counseling
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Good directors and bad behavior
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Career Adapt-Abilities Scale-Italian Form: Psychometric properties and relationships to breadth of interests, quality of life, and perceived barriers
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Career adapt-abilities scale — Icelandic form: Psychometric properties and construct validity
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Executive Summaries
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Executive Summaries
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Commentary on “Common Method Bias in Marketing: Causes, Mechanisms, and Procedural Remedies”
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A longitudinal study of financial risk tolerance
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The material and immaterial in conflict: Spirituality reduces conspicuous consumption
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Incentives and timing in relative performance judgments: A field experiment
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A neural predictor of cultural popularity
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When promoting a charity can hurt charitable giving: A metacognitive analysis
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Apparel product attributes, web browsing, and e-impulse buying on shopping websites
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Impact of competitiveness on salespeople's commitment and performance
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Using attribution theory to explain tourists' attachments to place-based brands
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Understanding ethical grocery shoppers
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Bolstering and restoring feelings of competence via the IKEA effect
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Development and validation of the technology adoption propensity (TAP) index
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Termination of related and unrelated joint ventures: A contingency approach
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Intrinsic value of business-to-business relationships: An empirical taxonomy
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Exploration of sales-marketing interface nuances in Saudi Arabia
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The influence of leader opportunism in B2B exchange
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A judgment-analysis perspective on entrepreneurs' resource evaluations
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Does going green pay off in the long run?
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Customer orientation dissimilarity, sales unit identification, and customer-directed extra-role behaviors: Understanding the contingency role of coworker support
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Marketing's accountability and internal legitimacy: Implications for firm performance
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Does perceived consumer fit matter in corporate social responsibility issues?
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Price-matching guarantees: Influences on pricing strategy in a market with asymmetric firms
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Customer equity and market value: Two methods, same results?
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Business development and marketing within communities of social service clients
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Bridging the institutional divide: Partnerships in subsistence markets
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Defining success in subsistence businesses
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Discretion and complexity in customer focused environments
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Delivering effective performance feedback: The strengths-based approach
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Handle with care: Avoiding and managing retaliation claims
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