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Daneshyari Marketing Journas Latest Articles

Marketing Research Articles

The kinetic quality of store design: An Exploration of its influence on shopping experience
Fulltext Access 7 Pages 2012
Temporality in business networks: The role of narratives and management technologies
Fulltext Access 7 Pages 2012
Is it better for salespeople to have the highest customer orientation or a strong fit with their group's customer orientation? Findings from automobile dealerships
Fulltext Access 7 Pages 2012
The impact of a wife's budgetary and romantic attitudes towards luxury goods on their self-purchases and purchases made for them by their husbands
Fulltext Access 7 Pages 2012
Marketing's reputation and influence in the firm
Fulltext Access 7 Pages 2012
Identifying factors affecting consumers purchase incidence at retail trade shows
Fulltext Access 7 Pages 2012
Violations of procedure invariance—The case of preference reversals in monadic and competitive product evaluations
Fulltext Access 7 Pages 2012
The importance of consumer characteristics and market structure variables in driving multiple store patronage
Fulltext Access 7 Pages 2012
Fractal segmentation matrix
Fulltext Access 7 Pages 2012
The role of product brand image and online store image on perceived risks and online purchase intentions for apparel
Fulltext Access 7 Pages 2012
When is a network a nexus for innovation? A study of public nanotechnology R&D projects in the Netherlands
Fulltext Access 7 Pages 2012
Effects of social capital on processes in a regional strategic network
Fulltext Access 7 Pages 2012
The effects of film trailers on shaping consumer expectations in the entertainment industry—A qualitative analysis
Fulltext Access 7 Pages 2012
Negative effects of ambient scents on consumers’ skepticism about retailer’s motives
Fulltext Access 7 Pages 2012
French consumers' perceptions of the unattended delivery model for e-grocery retailing
Fulltext Access 7 Pages 2012
Is parking supply related to turnover of shopping areas? The case of the Netherlands
Fulltext Access 7 Pages 2012
Who spends more online? The influence of time, usage variety, and privacy concern on online spending
Fulltext Access 7 Pages 2012
Moderating effect of discriminatory attributions on repatronage intentions
Fulltext Access 7 Pages 2012
Challenges facing U.S. government and Department of Defense efforts in strategic communication
Fulltext Access 7 Pages 2012
Perceived professional standards and roles of public relations in China: Through the lens of Chinese public relations practitioners
Fulltext Access 7 Pages 2012
Marketing, public relations, and how Web 2.0 is changing their relationship: A qualitative assessment of PR consultancies operating in Spain
Fulltext Access 7 Pages 2012
Renegotiating the terms of engagement: Public relations, marketing, and contemporary challenges
Fulltext Access 7 Pages 2012
Public relations and community: A persistent covenant
Fulltext Access 7 Pages 2012
Toward an ethnographic imperative in public relations research
Fulltext Access 7 Pages 2012
Privileging an activist vs. a corporate view of public relations history in the U.S.
Fulltext Access 7 Pages 2012
Tracking the defining moments of crisis process and practice
Fulltext Access 7 Pages 2012
Ideals and realities: Renaissance state communication in Machiavelli's The Prince and More's Utopia
Fulltext Access 7 Pages 2012
Sex, lies, and post-trial publicity: The reputation repair strategies of Dominique Strauss-Kahn
Fulltext Access 7 Pages 2012
Using a balanced set of measures to focus on long-term competency in internal communication
Fulltext Access 7 Pages 2012
How public relations functions as news sources in China
Fulltext Access 7 Pages 2012
Internal communication as power management in change processes: Study on the possibilities and the reality of change communications
Fulltext Access 7 Pages 2012
Travel journalists’ attitudes toward public relations: Findings from a representative survey
Fulltext Access 7 Pages 2012
Activist efforts of the Center for Media and Democracy to affect FCC policy for video news releases
Fulltext Access 7 Pages 2012
Engaging communities: Ostrom's economic commons, social capital and public relations
Fulltext Access 7 Pages 2012
RSQRT: An heuristic for estimating the number of clusters to report
Fulltext Access 7 Pages 2012
Information systems strategy: Quo vadis?
Fulltext Access 7 Pages 2012
Dissolution intention in channel relationships: An examination of contributing factors
Fulltext Access 8 Pages 2012
The drama of interaction within business networks
Fulltext Access 8 Pages 2012
Ending-competence in business closure
Fulltext Access 8 Pages 2012
Ambidexterity's mediating impact on product development proficiency and new product performance
Fulltext Access 8 Pages 2012
Managing international supply: The balance between total costs and customer service
Fulltext Access 8 Pages 2012
Control mechanisms, idea transfer, and performance in sales organizations
Fulltext Access 8 Pages 2012
Value creation and firm sales performance: The mediating roles of strategic account management and relationship perception
Fulltext Access 8 Pages 2012
Internationalization and HRM strategies across subsidiaries in multinational corporations from emerging economies—A conceptual framework
Fulltext Access 8 Pages 2012
Mapping alternatives: A commentary on Cova, B. et al. (2010). 'Navigating between dyads and networks'
Fulltext Access 8 Pages 2012
The relevance of shopper logistics for consumers of store-based retail formats
Fulltext Access 8 Pages 2012
Retailer perceptions on hiring prospective employees with disabilities
Fulltext Access 8 Pages 2012
U.S. male generational cohorts: Retail format preferences, desired retail attributes, satisfaction and loyalty
Fulltext Access 8 Pages 2012
When loyalties clash purchase behavior when a preferred brand is stocked out: The tradeoff between brand and store loyalty
Fulltext Access 8 Pages 2012
Case study—Embodied virtual agents: An analysis on reasons for failure
Fulltext Access 8 Pages 2012
Understanding factors affecting consumer intention to shop in a virtual world
Fulltext Access 8 Pages 2012
Does store image influence demand for organic store brands?
Fulltext Access 8 Pages 2012
Cross-validation of segments of credit card holders
Fulltext Access 8 Pages 2012
Resale Price Maintenance (RPM): The U.S. and E.U. perspectives
Fulltext Access 8 Pages 2012
Motivators of market mavenism in the retail environment
Fulltext Access 8 Pages 2012
The investigation on dimensions of e-satisfaction for online shoes retailing
Fulltext Access 8 Pages 2012
Effects of store loyalty on shopping mall loyalty
Fulltext Access 8 Pages 2012
Modeling innovative points of sales through virtual and immersive technologies
Fulltext Access 8 Pages 2012
Effects of store image and store brand price-image on store brand purchase intention: Application to an emerging market
Fulltext Access 8 Pages 2012
Emotional response in a disjunction condition
Fulltext Access 8 Pages 2012
Exploring the career construction interview for vocational personality assessment
Fulltext Access 8 Pages 2012
Relation of occupational knowledge to career interests and competence perceptions in Italian children
Fulltext Access 8 Pages 2012
When family considerations influence work decisions: Decision-making processes
Fulltext Access 8 Pages 2012
The role of career adaptabilities for mid-career changers
Fulltext Access 8 Pages 2012
Daily management of work and family goals in employed parents
Fulltext Access 8 Pages 2012
The role of dialogic processes in designing career expectations
Fulltext Access 8 Pages 2012
Does Travel Time to Stores Matter? The Role of Merchandise Availability
Fulltext Access 8 Pages 2012
Drawing the line somewhere: An experimental study of moral compromise
Fulltext Access 8 Pages 2012
An instrumental perspective on apologizing in bargaining: The importance of forgiveness to apologize
Fulltext Access 8 Pages 2012
Keeping up with the Joneses and the welfare effects of monetary policy
Fulltext Access 8 Pages 2012
Trait mindfulness and work–family balance among working parents: The mediating effects of vitality and sleep quality
Fulltext Access 8 Pages 2012
Relative visual saliency differences induce sizable bias in consumer choice
Fulltext Access 8 Pages 2012
Children's response to sales promotions and their impact on purchase behavior
Fulltext Access 8 Pages 2012
Imagining thin: Why vanity sizing works
Fulltext Access 8 Pages 2012
Skill-based versus effort-based task difficulty: A task-analysis approach to the role of specific emotions in motivating difficult actions
Fulltext Access 8 Pages 2012
The IKEA effect: When labor leads to love
Fulltext Access 8 Pages 2012
A short 8-item scale for measuring consumers’ local–global identity
Fulltext Access 8 Pages 2012
The process of global brand strategy development and regional implementation
Fulltext Access 8 Pages 2012
Repeated exposure to the thin ideal and implications for the self: Two weight loss program studies
Fulltext Access 8 Pages 2012
The joint effects of choice assortment and regulatory focus on choice behavior
Fulltext Access 8 Pages 2012
The where and when of likely and unlikely events
Fulltext Access 8 Pages 2012
Towards mentoring the Indian organizational woman: Propositions, considerations, and first steps
Fulltext Access 8 Pages 2012
Employee service abandonment in offshore operations: A case study of a US multinational in India
Fulltext Access 8 Pages 2012
Managing growth: Human resource management challenges facing the Indian software industry
Fulltext Access 8 Pages 2012
Cultural constraints on the emergence of women as leaders
Fulltext Access 8 Pages 2012
Unleashing leadership potential:
Fulltext Access 8 Pages 2012
Engaged or just connected? Smartphones and employee engagement
Fulltext Access 8 Pages 2012
The role of organizational cultural values in managing diversity
Fulltext Access 8 Pages 2012
Toward human sustainability
Fulltext Access 8 Pages 2012
Seeing and realizing organizational potential:
Fulltext Access 8 Pages 2012
Managing diversity: Impact of religion in the Indian workplace
Fulltext Access 8 Pages 2012
The pursuit of missing information in negotiation
Fulltext Access 8 Pages 2012
The impact of risk and affect on information search efficiency
Fulltext Access 8 Pages 2012
Extremely difficult negotiator goals: Do they follow the predictions of goal-setting theory?
Fulltext Access 8 Pages 2012
When should I trust my gut? Linking domain expertise to intuitive decision-making effectiveness
Fulltext Access 8 Pages 2012
The persuasive “power” of stigma?
Fulltext Access 8 Pages 2012
Leadership and individual differences: At the cusp of a renaissance
Fulltext Access 8 Pages 2012
Facing the situation: Testing a biosocial contingency model of leadership in intergroup relations using masculine and feminine faces
Fulltext Access 8 Pages 2012
The relationship between external job mobility and salary attainment across career stages
Fulltext Access 8 Pages 2012
Group-based Life Design Counseling in an Italian context
Fulltext Access 8 Pages 2012
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