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Marketing Research Articles

Perceived overqualification, relative deprivation, and person-centric outcomes: The moderating role of career centrality
Fulltext Access 48 Pages 2018
Trust and trustworthiness among former child soldiers: An experimental approach
Fulltext Access 48 Pages 2018
Job characteristics and experience as predictors of occupational turnover intention and occupational turnover in the European nursing sector
Fulltext Access 48 Pages 2018
Organizational attachment and health
Fulltext Access 48 Pages 2018
Development and validation of the short-form employability five-factor instrument
Fulltext Access 48 Pages 2018
The stigma of being a refugee: A mixed-method study of refugees' experiences of vocational stress
Fulltext Access 48 Pages 2018
Weathering the storms of technology sector job loss: Well-being barriers, buffers, and beacons
Fulltext Access 48 Pages 2018
Do resources matter for employee stress? It depends on how old you are
Fulltext Access 49 Pages 2018
Emotional intelligence and career decision-making difficulties: The mediating role of career decision self-efficacy
Fulltext Access 49 Pages 2018
Rational attitude change by reference cues when information elaboration requires effort
Fulltext Access 49 Pages 2018
Do ornithologists flock together? Examining the homogeneity of interests in occupations
Fulltext Access 50 Pages 2018
Overcoming emotional and attentional obstacles: A dynamic multi-level model of goal maintenance for job seekers
Fulltext Access 50 Pages 2018
Education and tax morale
Fulltext Access 51 Pages 2018
Is personality related to permanent earnings? Evidence using a twin design
Fulltext Access 51 Pages 2018
The interplay of proactive personality and internship quality in Chinese university graduates' job search success: The role of career adaptability
Fulltext Access 51 Pages 2018
Do ads that tell a story always perform better? The role of character identification and character type in storytelling ads
Fulltext Access 51 Pages 2018
Leveraging psychosocial safety climate to prevent ill-being: The mediating role of psychological need thwarting
Fulltext Access 52 Pages 2018
Intelligent career success: The case of distinguished academics
Fulltext Access 52 Pages 2018
Brand portfolio coherence: Scale development and empirical demonstration
Fulltext Access 52 Pages 2018
Towards an integrative perspective on the structure of teacher work engagement
Fulltext Access 52 Pages 2018
Intrapersonal and interpersonal need fulfillment at work: Differential antecedents and incremental validity in explaining job satisfaction and citizenship behavior
Fulltext Access 53 Pages 2018
The angry implications of work-to-family conflict: Examining effects of leadership on an emotion-based model of deviance
Fulltext Access 53 Pages 2018
Does leader-member exchange buffer or intensify detrimental reactions to psychological contract breach? The role of employees' career orientation
Fulltext Access 54 Pages 2018
Refugees' exclusion at work and the intersection with gender: Insights from the Turkish-Syrian border
Fulltext Access 55 Pages 2018
Improving the operationalization of interest congruence using polynomial regression
Fulltext Access 55 Pages 2018
Political skill and will as predictors of impression management frequency and style: A three-study investigation
Fulltext Access 56 Pages 2018
Formal leadership mentoring and motivation to lead in South Korea
Fulltext Access 57 Pages 2018
Initial trust and intentions to buy: The effect of vendor-specific guarantees, customer reviews and the role of online shopping experience
Fulltext Access 60 Pages 2018
Can nudges be transparent and yet effective?
Fulltext Access 60 Pages 2018
Testing strategies to increase saving in individual development account programs
Fulltext Access 61 Pages 2018
Endogeneity in survey research
Fulltext Access 61 Pages 2018
It's not what I expected: The association between dual-earner couples' met expectations for the division of paid and family labor and well-being
Fulltext Access 62 Pages 2018
Big brands, big cities: How the population penalty affects common, identity relevant brands in densely populated areas
Fulltext Access 63 Pages 2018
Individual job redesign: Job crafting interventions in healthcare
Fulltext Access 63 Pages 2018
Consumer power and choice deferral: The role of anticipated regret
Fulltext Access 65 Pages 2018
The role of digital identifier systems in the theory of digital objects
Fulltext Access 4 Pages 2017
Food portions and marketing: Editorial
Fulltext Access 4 Pages 2017
Strategic knowledge management-Insights and pitfalls
Fulltext Access 4 Pages 2017
Are you pivoting away your passion? The hidden danger of assuming customer sovereignty in entrepreneurial value creation
Fulltext Access 4 Pages 2017
Introduction to the special issue on the impact of culture on marketing strategy
Fulltext Access 4 Pages 2017
The future of Industrial Marketing Management
Fulltext Access 4 Pages 2017
Comment on: Casting call: The expanding nature of actorhood in U.S. Firms, 1960-2010 by Patricia Bromley and Amanda Sharkey
Fulltext Access 4 Pages 2017
“How innovation in knowledge reduces food destruction and hunger in the world”. Presentation of the volume
Fulltext Access 4 Pages 2017
Editorial: The future of The Leadership Quarterly
Fulltext Access 4 Pages 2017
The joint effects of social identity and institutional pressures on audit quality: The case of the Chinese Audit Industry
Fulltext Access 4 Pages 2017
Co-creating stakeholder and brand identities: Introduction to the special section
Fulltext Access 4 Pages 2017
Batten down the anchors: Responding to another negotiator's first offer
Fulltext Access 4 Pages 2017
To move or to wait? Everything you need to know about making the first offer
Fulltext Access 4 Pages 2017
Re-imagining ethical leadership as leadership for the greater good
Fulltext Access 4 Pages 2017
“Where the East Kisses the West”: Marketing Convergence and Divergence in the New Europe Editorial to the Special Section
Fulltext Access 4 Pages 2017
The micro-foundations of pricing
Fulltext Access 4 Pages 2017
Language divergence in service encounters: Revisiting its influence on word-of-mouth
Fulltext Access 4 Pages 2017
Supplier-buyer relationship management in marketing and management research: An area for interdisciplinary integration
Fulltext Access 4 Pages 2017
Research note: Machinery, manumission, and economic machinations
Fulltext Access 4 Pages 2017
The counter-conventional mindsets of entrepreneurs
Fulltext Access 5 Pages 2017
Law and innovation in new resistant grapevine varieties
Fulltext Access 5 Pages 2017
Post-racial public relations on primetime television: How Scandal represents Olivia Pope
Fulltext Access 5 Pages 2017
Double jeopardy benchmarks for political polls
Fulltext Access 5 Pages 2017
A pathway towards true sustainability: A recognition foundation of sustainable supply chain management
Fulltext Access 5 Pages 2017
Projects to create the future: Managing projects meets sustainable development
Fulltext Access 5 Pages 2017
Disaster recovery project management: A critical service
Fulltext Access 5 Pages 2017
Conservatism as a situated identity: Implications for consumer behavior
Fulltext Access 5 Pages 2017
The generative potential of emerging technology to support startups and new ecosystems
Fulltext Access 5 Pages 2017
Why I hate feedback: Anchoring effective feedback within organizations
Fulltext Access 5 Pages 2017
A guide to pay-what-you-wish pricing from the consumer's viewpoint
Fulltext Access 5 Pages 2017
The influence of cognitive ability on interviewee performance in traditional versus relaxed behavior description interview formats
Fulltext Access 5 Pages 2017
Editorial Review Board
Fulltext Access 5 Pages 2017
Contemporary dandies: The behavioral characteristics of Korean male consumers in fashion multi-brand stores and tailor shops
Fulltext Access 5 Pages 2017
Editorial review board
Fulltext Access 5 Pages 2017
Language use in services: Recent advances and directions for future research
Fulltext Access 5 Pages 2017
Disaster recovery plan for medical records company
Fulltext Access 5 Pages 2017
Open data: Quality over quantity
Fulltext Access 5 Pages 2017
Work more and indulge more: Exploring the self-licensing effect of hard work on likelihood to purchase hedonic products
Fulltext Access 5 Pages 2017
Defensive strategy against a private label: Building brand premium for retailer cooperation
Fulltext Access 5 Pages 2017
Refugee influx: Repercussions and research agenda for service scholars
Fulltext Access 5 Pages 2017
Executive Summaries
Fulltext Access 6 Pages 2017
A sociological perspective to organization development
Fulltext Access 6 Pages 2017
Turnaround strategies for companies in crisis: Watch out the causes of decline before firing people
Fulltext Access 6 Pages 2017
Store brands' purchase intention: Examining the role of perceived quality
Fulltext Access 6 Pages 2017
Risk and profitability of Islamic banks: A religious deception or an alternative solution?
Fulltext Access 6 Pages 2017
Reflections on leadership, authority, and lessons learned
Fulltext Access 6 Pages 2017
Executive Summaries
Fulltext Access 6 Pages 2017
Understanding the experiences, attitudes, and behaviors of sexual orientation and gender identity minority employees
Fulltext Access 6 Pages 2017
Viva la revolution! For evidence-based marketing we strive
Fulltext Access 6 Pages 2017
Retail digitalization: Implications for physical stores
Fulltext Access 6 Pages 2017
Datification and its human, organizational and societal effects: The strategic opportunities and challenges of algorithmic decision-making
Fulltext Access 6 Pages 2017
How organizational identification among retail employees is affected by advertising
Fulltext Access 6 Pages 2017
Chewing increases consumers' thought-engagement during retail shopping
Fulltext Access 6 Pages 2017
Rewards for falling off a horse
Fulltext Access 6 Pages 2017
Re-assessing resource worthiness: A new model
Fulltext Access 6 Pages 2017
Web functionality, web content, information security, and online tourism service continuance
Fulltext Access 6 Pages 2017
Bankruptcy prediction using Partial Least Squares Logistic Regression
Fulltext Access 6 Pages 2017
What exactly IS Martin Shkreli?
Fulltext Access 6 Pages 2017
Executive Summaries
Fulltext Access 6 Pages 2017
Using online platforms to engage employees in unionism. The case of IBM
Fulltext Access 6 Pages 2017
The impact of stereotyping on consumers' food choices
Fulltext Access 6 Pages 2017
Celebrities as human brands: An inquiry on stakeholder-actor co-creation of brand identities
Fulltext Access 6 Pages 2017
The analysis of mechanisms and their contingencies: PROCESS versus structural equation modeling
Fulltext Access 6 Pages 2017
Social amplification: A mechanism in the spread of brand usage
Fulltext Access 6 Pages 2017
Sustainability, value, and satisfaction: Model testing and cross-validation in tourist destinations
Fulltext Access 6 Pages 2017
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