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Marketing Research Articles

Analysing the critical factors influencing trust in e-government adoption from citizens' perspective: A systematic review and a conceptual framework
Fulltext Access 12 Pages 2017
Fundamental transformations of trust and its drivers: A multi-stage approach of business-to-business relationships
Fulltext Access 13 Pages 2017
Different roles of control mechanisms in buyer-supplier conflict: An empirical study from China
Fulltext Access 13 Pages 2017
Drivers of supplier-customer relationship profitability in China: Assessing International Joint Ventures versus State Owned Enterprises
Fulltext Access 13 Pages 2017
Role of intrinsic and extrinsic factors in user social media acceptance within workspace: Assessing unobserved heterogeneity
Fulltext Access 13 Pages 2017
Obtaining a better understanding about travel-related purchase intentions among senior users of mobile social network sites
Fulltext Access 13 Pages 2017
Description of the structure of the IT demand management process framework
Fulltext Access 13 Pages 2017
Uncovering the value stream of digital content business from users' viewpoint
Fulltext Access 13 Pages 2017
The impact of initial learning experience on digital services usage diffusion: A field study of e-services in Lebanon
Fulltext Access 13 Pages 2017
Exploring the path to big data analytics success in healthcare
Fulltext Access 13 Pages 2017
University spin-off's performance: Capabilities and networks of founding teams at creation phase
Fulltext Access 13 Pages 2017
Benevolent dictatorship and buyer-supplier exchange
Fulltext Access 13 Pages 2017
How rumors fly
Fulltext Access 13 Pages 2017
How do institutional transitions impact the efficacy of related and unrelated diversification strategies used by business groups?
Fulltext Access 13 Pages 2017
“Don't pretend to be my friend!” When an informal brand communication style backfires on social media
Fulltext Access 13 Pages 2017
The carryover effect of national identity activation on consumers' evaluations of ads with patriotic appeals
Fulltext Access 13 Pages 2017
How do you feel today? Managing patient emotions during health care experiences to enhance well-being
Fulltext Access 13 Pages 2017
Sharing intangibles: Uncovering individual motives for engagement in a sharing service setting
Fulltext Access 13 Pages 2017
Expanding near the home base or venture far? The influence of home country state on the economic distance of foreign direct investments
Fulltext Access 13 Pages 2017
The mediating role of entrepreneurial orientation: A meta-analysis of resource orchestration and cultural contingencies
Fulltext Access 13 Pages 2017
Innovating under stress: The role of commitment and leader-member exchange
Fulltext Access 13 Pages 2017
Consumers' cognitive and affective responses to brand origin misclassifications: Does confidence in brand origin identification matter?
Fulltext Access 13 Pages 2017
Entrepreneurial openness: Concept development and measure validation
Fulltext Access 13 Pages 2017
Strategic networks of discovery and creation entrepreneurs
Fulltext Access 13 Pages 2017
Values and behaviors of effective lean managers: Mixed-methods exploratory research
Fulltext Access 13 Pages 2017
Overcoming the dark side of task conflict: Buffering roles of transformational leadership, tenacity, and passion for work
Fulltext Access 13 Pages 2017
Examining the relationships between online store atmospheric color, flow experience and consumer behavior
Fulltext Access 13 Pages 2017
Ownership concentration and bank profitability
Fulltext Access 13 Pages 2017
Taking a global view on brand post popularity: Six social media brand post practices for global markets
Fulltext Access 13 Pages 2017
Is all support equal? The moderating effects of supervisor, coworker, and organizational support on the link between emotional labor and job performance
Fulltext Access 13 Pages 2017
Family involvement and hotel online reputation
Fulltext Access 13 Pages 2017
Friendship at work and error disclosure
Fulltext Access 13 Pages 2017
Untangling the multiple effects of slack resources on firms' exporting behavior
Fulltext Access 13 Pages 2017
Understanding the trust deficit in China: Mapping positive experience and trust in strangers
Fulltext Access 13 Pages 2017
Personalized ads on Facebook: An effective marketing tool for online marketers
Fulltext Access 13 Pages 2017
Competitiveness vis-à-vis service quality as drivers of customer loyalty mediated by perceptions of regulation and stability in steady and volatile markets
Fulltext Access 13 Pages 2017
Fundamental patterns of in-store shopper behavior
Fulltext Access 13 Pages 2017
Sensory expectations generated by colours of red wine labels
Fulltext Access 13 Pages 2017
Examining the effect of flow experience on online purchase: A novel approach to the flow theory based on hedonic and utilitarian value
Fulltext Access 13 Pages 2017
Shared service center research: A review of the past, present, and future
Fulltext Access 13 Pages 2017
Getting business-to-business salespeople to implement strategies associated with introducing new products and services
Fulltext Access 13 Pages 2017
Addressing the 'Qualitative' in fuzzy set Qualitative Comparative Analysis: The Generic Membership Evaluation Template
Fulltext Access 13 Pages 2017
Understanding the sales-marketing interface dysfunction experience in business-to-business firms: A matter of perspective
Fulltext Access 13 Pages 2017
A diagnostic model of private control and collective control in buyer-supplier relationships
Fulltext Access 13 Pages 2017
The effect of learning approaches on the utilization of external knowledge in strategic alliances
Fulltext Access 13 Pages 2017
Different recipes for success in business relationships
Fulltext Access 13 Pages 2017
A systematic review of the trade show marketing literature: 1980-2014
Fulltext Access 13 Pages 2017
Explaining servitization failure and deservitization: A knowledge-based perspective
Fulltext Access 13 Pages 2017
Servitization, digitization and supply chain interdependency
Fulltext Access 13 Pages 2017
Concerned innovation: The ebb and flow between market and society
Fulltext Access 13 Pages 2017
Beyond the retention-acquisition trade-off: Capabilities of ambidextrous sales organizations
Fulltext Access 13 Pages 2017
Social media in qualitative research: Challenges and recommendations
Fulltext Access 13 Pages 2017
Idiosyncratic deals and individual effectiveness: The moderating role of leader-member exchange differentiation
Fulltext Access 13 Pages 2017
Dying for charisma: Leaders' inspirational appeal increases post-mortem
Fulltext Access 13 Pages 2017
The impact of a workplace terrorist attack on employees' perceptions of leadership: A longitudinal study from pre- to postdisaster
Fulltext Access 13 Pages 2017
Stuck in the job: Does helplessness precede being locked-in at the workplace or vice versa? An analysis of cross-lagged effects
Fulltext Access 13 Pages 2017
Product Touch and Consumers' Online and Offline Buying: The Role of Mental Representation
Fulltext Access 13 Pages 2017
Stitching time: Vintage consumption connects the past, present, and future
Fulltext Access 13 Pages 2017
Physical proximity increases persuasive effectiveness through visual imagery
Fulltext Access 13 Pages 2017
A theory of work gamification: Something old, something new, something borrowed, something cool?
Fulltext Access 13 Pages 2017
The effect of rater accountability on performance ratings: A meta-analytic review
Fulltext Access 13 Pages 2017
When does virtuality help or hinder teams? Core team characteristics as contingency factors
Fulltext Access 13 Pages 2017
Financialization as strategy: Accounting for inter-organizational value creation in the European real estate industry
Fulltext Access 13 Pages 2017
The social media revolution: Sharing and learning in the age of leaky knowledge
Fulltext Access 13 Pages 2017
Witnessing wrongdoing: The effects of observer power on incivility intervention in the workplace
Fulltext Access 13 Pages 2017
Theories for classification vs. classification as theory: Implications of classification and typology for the development of project management theories
Fulltext Access 13 Pages 2017
Towards a design for the project-based organization
Fulltext Access 13 Pages 2017
Project accountability: An exploratory case study using actor-network theory
Fulltext Access 13 Pages 2017
Time pressure and team member creativity within R&D projects: The role of learning orientation and knowledge sourcing
Fulltext Access 13 Pages 2017
Can project sustainability management impact project success? An empirical study applying a contingent approach
Fulltext Access 13 Pages 2017
The societal governance of megaproject social responsibility
Fulltext Access 13 Pages 2017
The mediating effects of in-role and extra-role behaviors on the relationship between control and software-project performance
Fulltext Access 13 Pages 2017
China's public diplomatic networks on the Ebola issue in West Africa: Issues management in a network society
Fulltext Access 13 Pages 2017
Who sets the corporate social responsibility agenda in the news media? Unveiling the agenda-building process of corporations and a monitoring group
Fulltext Access 13 Pages 2017
Did we make it to the news? Effects of actual and perceived media coverage on media orientations of communication professionals
Fulltext Access 13 Pages 2017
Functional silos, integration & encroachment in internal communication
Fulltext Access 13 Pages 2017
Cross-national research and international business: An interdisciplinary path
Fulltext Access 13 Pages 2017
Evidence-based human resource management practices in three EU developing member states: Can managers tell truth from fallacy?
Fulltext Access 13 Pages 2017
A renewed perspective on the measurement of cross-cultural competence: An approach through personality traits and cross-cultural knowledge
Fulltext Access 13 Pages 2017
The looming shadow of illicit trade on the internet
Fulltext Access 13 Pages 2017
Organizational culture and leadership style: The missing combination for selecting the right leader for effective crisis management
Fulltext Access 13 Pages 2017
Is your organization conducive to the continuous creation of social value? Toward a social corporate entrepreneurship scale
Fulltext Access 13 Pages 2017
The role of the State in the internationalization of Latin American firms
Fulltext Access 13 Pages 2017
Ownership in cross-border acquisitions and the role of government support
Fulltext Access 13 Pages 2017
Developing global transformational leaders
Fulltext Access 13 Pages 2017
Exploring the performance of government affairs subsidiaries: A study of organisation design and the social capital of European government affairs managers at Toyota Motor Europe and Hyundai Motor Company in Brussels
Fulltext Access 13 Pages 2017
Attention in words, not in deeds: Effects of attention dissonance on headquarters-subsidiary communication in multinational corporations
Fulltext Access 13 Pages 2017
Corporate language proficiency in reverse knowledge transfer: A moderated mediation model of shared vision and communication frequency
Fulltext Access 13 Pages 2017
The 2013 Boston marathon bombing: Publics' emotions, coping, and organizational engagement
Fulltext Access 13 Pages 2017
Corruption's impact on foreign portfolio investment
Fulltext Access 13 Pages 2017
Competing on the edge: Implications of network position for internationalizing small- and medium-sized enterprises
Fulltext Access 13 Pages 2017
A double-edged sword? The moderating effects of control on firm capabilities and institutional distance in explaining foreign affiliate performance
Fulltext Access 13 Pages 2017
Subsidiary strategy of emerging market multinationals: A home country institutional perspective
Fulltext Access 13 Pages 2017
Making the next move: When does the newness of experience matter in overseas sequential entries of multinational companies?
Fulltext Access 13 Pages 2017
Organizational innovation, technological innovation, and export performance: The effects of innovation radicalness and extensiveness
Fulltext Access 13 Pages 2017
Antecedents and consequences of liking in retail service relationships in China and Greece
Fulltext Access 13 Pages 2017
Enhancing national innovative capacity: The impact of high-tech international trade and inward foreign direct investment
Fulltext Access 13 Pages 2017
Offshoring, local market entry, and the strategic context of cross-border alliances: The impact on the governance mode
Fulltext Access 13 Pages 2017
Disloyalty aversion: Greater reluctance to bet against close others than the self
Fulltext Access 13 Pages 2017
Team conflict dynamics: Implications of a dyadic view of conflict for team performance
Fulltext Access 13 Pages 2017
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