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Daneshyari Marketing Journas Latest Articles

Marketing Research Articles

Agencing markets: Actualizing ongoing market innovation
Fulltext Access 9 Pages 2015
Establishing brand equity among business-to-business referral sources in the emerging markets: The case of specialty medical practice
Fulltext Access 9 Pages 2015
A non-linear causal network of marketing channel system structure
Fulltext Access 9 Pages 2015
A model of supplier-retailer power asymmetry in the Australian retail industry
Fulltext Access 9 Pages 2015
Effect of export experience and market scope strategy on export performance: Evidence from Poland
Fulltext Access 9 Pages 2015
R&D internationalization and innovation performance
Fulltext Access 9 Pages 2015
The Role of Financial Engineering in Reducing Financial Risks in Commercial Jordanian Banks
Fulltext Access 9 Pages 2015
Retail design and the visually impaired: A needs assessment
Fulltext Access 9 Pages 2015
Managing salespeople strategically when promoting new products-Incorporating market orientation into a sales management control framework
Fulltext Access 9 Pages 2015
Consumer reaction to service rebranding
Fulltext Access 9 Pages 2015
Exploring the intention to continue using web-based self-service
Fulltext Access 9 Pages 2015
Market innovation processes: Balancing stability and change
Fulltext Access 9 Pages 2015
Construction and validation of the in-store privacy preference scale
Fulltext Access 9 Pages 2015
Purchasing as market-shaping: The case of component-based software engineering
Fulltext Access 9 Pages 2015
In-store quality (in)congruency as a driver of perceived legitimacy and shopping behavior
Fulltext Access 9 Pages 2015
New product adoption and sales performance from the importer perspective
Fulltext Access 9 Pages 2015
When over internationalized companies reduce their international footprint
Fulltext Access 9 Pages 2015
Is the degree of internationalization associated with the use of knowledge intensive services or with innovation?
Fulltext Access 9 Pages 2015
Multinational subsidiary sales and performance in South East Asia
Fulltext Access 9 Pages 2015
Direct or indirect channel structures. Evaluating the impact of channel governance structure on export performance
Fulltext Access 9 Pages 2015
Entrepreneurial orientation and export intensity: Examining the interplay of organizational learning and innovation
Fulltext Access 9 Pages 2015
A cross-cultural exploration of situated learning and coping
Fulltext Access 9 Pages 2015
Conceptualizing and measuring consumer perceptions of retailer innovativeness in Taiwan
Fulltext Access 9 Pages 2015
Engaging consumers on new integrated multichannel retail settings: Challenges for retailers
Fulltext Access 9 Pages 2015
Creating customer repurchase intention in Internet retailing: The effects of multiple service events and product type
Fulltext Access 10 Pages 2015
Corporate brand expressions in business-to-business companies' websites: Evidence from Brazil and India
Fulltext Access 10 Pages 2015
The impact of customer awareness of manufacturer name disclosure on retail brand attitudes and loyalty in Korea
Fulltext Access 10 Pages 2015
Customer value and customer loyalty: Is competition a missing link?
Fulltext Access 10 Pages 2015
An empirical analysis of tenant location patterns near department stores in planned regional shopping centers
Fulltext Access 10 Pages 2015
Consumer acceptance of a revolutionary technology-driven product: The role of adoption in the industrial design development
Fulltext Access 10 Pages 2015
Edutainment experiences for children in retail stores, from a child’s perspective
Fulltext Access 10 Pages 2015
Swedish food retailers promoting climate smarter food choices—Trapped between visions and reality?
Fulltext Access 10 Pages 2015
A higher-order model of consumer brand engagement and its impact on loyalty intentions
Fulltext Access 10 Pages 2015
Brand experience anatomy in retailing: An interpretive structural modeling approach
Fulltext Access 10 Pages 2015
Violations of rational choice principles in pricing decisions
Fulltext Access 10 Pages 2015
Rethinking customer relationships
Fulltext Access 10 Pages 2015
Performance implications of strategic changes: An integrative framework
Fulltext Access 10 Pages 2015
Benefit corporations at a crossroads: As lawyers weigh in, companies weigh their options
Fulltext Access 10 Pages 2015
Learning with the market: Facilitating market innovation
Fulltext Access 10 Pages 2015
Innovation through institutionalization: A service ecosystems perspective
Fulltext Access 10 Pages 2015
Building markets for clean technologies: Controversies, environmental concerns and economic worth
Fulltext Access 10 Pages 2015
Complexity of sales situation and sales lead performance: An empirical study in business-to-business company
Fulltext Access 10 Pages 2015
Examining the new product innovation - performance relationship: Optimizing the role of individual-level creativity and attention-to-detail
Fulltext Access 10 Pages 2015
Materialistic consumers who seek unique products: How does their need for status and their affective response facilitate the repurchase intention of luxury goods?
Fulltext Access 10 Pages 2015
Emerging relationships: How are they born?
Fulltext Access 10 Pages 2015
Conceptualizing competition and rivalry in a networking business market
Fulltext Access 10 Pages 2015
Reward me, charity, or both? The impact of fees and benefits in loyalty programs
Fulltext Access 10 Pages 2015
The impact of an exciting store environment on consumer pleasure and shopping intentions
Fulltext Access 10 Pages 2015
A study investigating attitudinal perceptions of microcredit services and their relevant drivers in bottom of pyramid market segments
Fulltext Access 10 Pages 2015
Temporal and financial risk assessments: How time and money constrain shopper behavior and influence purchase solutions
Fulltext Access 10 Pages 2015
The effects of harm directions and service recovery strategies on customer forgiveness and negative word-of-mouth intentions
Fulltext Access 10 Pages 2015
Merely asking the customer to recommend has an impact on word-of-mouth activity
Fulltext Access 10 Pages 2015
The protean career orientation as predictor of career outcomes: Evaluation of incremental validity and mediation effects
Fulltext Access 10 Pages 2015
La gestión de la identidad corporativa en la Universidad: análisis y consecuencias desde la perspectiva del profesorado
Fulltext Access 10 Pages 2015
El gobierno corporativo y la responsabilidad social corporativa en el sector bancario: el papel del consejo de administración
Fulltext Access 10 Pages 2015
Work values and the transition to work life: A longitudinal study
Fulltext Access 10 Pages 2015
The relation of career adaptability to satisfaction and turnover intentions
Fulltext Access 10 Pages 2015
Trick or trait? The combined effects of employee impression management modesty and trait modesty on supervisor evaluations
Fulltext Access 10 Pages 2015
Relationships of career adaptabilities with explicit and implicit self-concepts
Fulltext Access 10 Pages 2015
Future time perspective and career decisions: The moderating effects of affect spin
Fulltext Access 10 Pages 2015
Job performance ratings: The relative importance of mental ability, conscientiousness, and career adaptability
Fulltext Access 10 Pages 2015
Comparing two career adaptability measures for career construction theory: Relations with boundaryless mindset and protean career attitudes
Fulltext Access 10 Pages 2015
Career adaptivity, adaptability, and adapting: A conceptual and empirical investigation
Fulltext Access 10 Pages 2015
Career adaptability profiles and their relationship to adaptivity and adapting
Fulltext Access 10 Pages 2015
Internet of Things: Convenience vs. privacy and secrecy
Fulltext Access 10 Pages 2015
Narrating career, positioning identity and constructing gender in an Italian adolescent's personal narratives
Fulltext Access 10 Pages 2015
Affective commitment as a moderator of the adverse relationships between day-specific self-control demands and psychological well-being
Fulltext Access 10 Pages 2015
Career adaptability and career entrenchment
Fulltext Access 10 Pages 2015
The incremental validity of organizational commitment, organizational trust, and organizational identification
Fulltext Access 10 Pages 2015
Longitudinal associations between gender-typed skills and interests and their links to occupational outcomes
Fulltext Access 10 Pages 2015
Can intervention in emotional competences increase employability prospects of unemployed adults?
Fulltext Access 10 Pages 2015
A COOL Effect: The Direct and Indirect Impact of Country-of-Origin Disclosures on Purchase Intentions for Retail Food Products
Fulltext Access 10 Pages 2015
Emotional Support, Perceived Corporate Ownership and Skepticism toward Out-groups in Virtual Communities
Fulltext Access 10 Pages 2015
The Impact of Market Competition on Search Advertising
Fulltext Access 10 Pages 2015
An information theory account of preference prediction accuracy
Fulltext Access 10 Pages 2015
Stylistic properties and regulatory fit: Examining the role of self-regulatory focus in the effectiveness of an actor's vs. observer's visual perspective
Fulltext Access 10 Pages 2015
The name's the game: Does marketing impact the value of corporate name changes?
Fulltext Access 10 Pages 2015
Market orientation, knowledge competence, and innovation
Fulltext Access 10 Pages 2015
Differential effects of parenting strategies on child smoking trajectories: A longitudinal assessment over twelve years
Fulltext Access 10 Pages 2015
Accounting fraud, auditing, and the role of government sanctions in China
Fulltext Access 10 Pages 2015
Competitive dynamics in an emerging economy: Competitive pressures, resources, and the speed of action
Fulltext Access 10 Pages 2015
Picturing firms' institutional capital-based radical innovation under China's institutional voids
Fulltext Access 10 Pages 2015
Roots, reasons, and resources: Situated optimism and firm growth in subsistence economies
Fulltext Access 10 Pages 2015
Disentangling the influence of technological process and product innovations
Fulltext Access 10 Pages 2015
Boundary management strategies for governing family firms: A UAE-based case study
Fulltext Access 10 Pages 2015
How customers cope with service failure? A study of brand reputation and customer satisfaction
Fulltext Access 10 Pages 2015
Effect of peer influence on unauthorized music downloading and sharing: The moderating role of self-construal
Fulltext Access 10 Pages 2015
Release capacity in the vendor selection process
Fulltext Access 10 Pages 2015
An empirical examination of performance in the clothing retailing industry: A case study
Fulltext Access 10 Pages 2015
Service firm capabilities and performance: Contingent analysis of customer contact
Fulltext Access 10 Pages 2015
Applying industry practices to promote healthy foods: An exploration of positive marketing outcomes
Fulltext Access 10 Pages 2015
Knowledge-acquisition strategies and the effects on market knowledge – profiling the internationalizing firm
Fulltext Access 10 Pages 2015
Top management team’s intellectual capital and firm performance
Fulltext Access 10 Pages 2015
Interorganizational situations – An explorative typology
Fulltext Access 10 Pages 2015
The dialectics of serendipity 1
Fulltext Access 10 Pages 2015
Organizational strategies for filling the customer can-do/must-do gap
Fulltext Access 10 Pages 2015
Is it all a game? Understanding the principles of gamification
Fulltext Access 10 Pages 2015
Your company may unwittingly be conducting business with human traffickers: How can you prevent this?
Fulltext Access 10 Pages 2015
Corporate crises in the age of corporate social responsibility
Fulltext Access 10 Pages 2015
Managing social media crises with your customers: The good, the bad, and the ugly
Fulltext Access 10 Pages 2015
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