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Marketing Research Articles

Guanxi, IT systems, and innovation capability: The moderating role of proactiveness
Fulltext Access 12 Pages 2018
Quantum paradigm of probability amplitude and complex utility in entangled discrete choice modeling
Fulltext Access 12 Pages 2018
Leveraging the benefits of modularity in the provision of integrated solutions: A strategic learning perspective
Fulltext Access 12 Pages 2018
Do board directors affect the export propensity and export performance of Korean firms? A resource dependence perspective
Fulltext Access 12 Pages 2018
The varying roles of governance mechanisms on ex-post transaction costs and relationship commitment in buyer-supplier relationships
Fulltext Access 12 Pages 2018
Cross-functional knowledge sharing, coordination and firm performance: The role of cross-functional competition
Fulltext Access 12 Pages 2018
Implementing new business models: What challenges lie ahead?
Fulltext Access 12 Pages 2018
Social media analytics for enterprises: Typology, methods, and processes
Fulltext Access 12 Pages 2018
Innovation sourcing excellence: Three purchasing capabilities for success
Fulltext Access 12 Pages 2018
Exploring market orientation, innovation, and financial performance in agricultural value chains in emerging economies
Fulltext Access 12 Pages 2018
Sustainable consumption and third-party certification labels: Consumers' perceptions and reactions
Fulltext Access 12 Pages 2018
How does a component from a supplier with high reputation for product innovation improve the perception of a final offering? A process perspective
Fulltext Access 12 Pages 2018
'It is not fair that you do not know we have problems': Perceptual distance and the consequences of male leaders' conflict avoidance behaviours
Fulltext Access 12 Pages 2018
The persuasiveness of guilt appeals over time: Pathways to delayed compliance
Fulltext Access 12 Pages 2018
How does uncertainty impact opportunity development in internationalization?
Fulltext Access 12 Pages 2018
Applying positive psychology to selling behaviors: A moderated-mediation analysis integrating subjective well-being, coping and organizational identity
Fulltext Access 12 Pages 2018
Inter-organizational knowledge acquisition and firms' radical innovation: A moderated mediation analysis
Fulltext Access 12 Pages 2018
Online social media fatigue and psychological wellbeing-A study of compulsive use, fear of missing out, fatigue, anxiety and depression
Fulltext Access 12 Pages 2018
The role of pre-consumption experience in perceived value of retailer brands: Consumers' experience from emerging markets
Fulltext Access 12 Pages 2018
Are fashion consumers like schooling fish? The effectiveness of popularity cues in fashion e-commerce
Fulltext Access 12 Pages 2018
Cognitive appraisal of incident handling, affects, and post-adoption behaviors: A test of affective events theory
Fulltext Access 12 Pages 2018
A model for the role of trust in firm level performance: The case of family businesses
Fulltext Access 12 Pages 2018
A critical view of knowledge networks and innovation performance: The mediation role of firms' knowledge integration capability
Fulltext Access 12 Pages 2018
How do incentives motivate absorptive capacity development? The mediating role of employee learning and relational contingencies
Fulltext Access 12 Pages 2018
Big data with cognitive computing: A review for the future
Fulltext Access 12 Pages 2018
The impacts of spatial positioning on regional new venture creation and firm mortality over the industry life cycle
Fulltext Access 12 Pages 2018
Maturity of knowledge inputs and innovation value: The moderating effect of firm age and size
Fulltext Access 12 Pages 2018
Cogs in the machine: The prioritization of money and self-dehumanization
Fulltext Access 12 Pages 2018
The effects of leadership change on team escalation of commitment
Fulltext Access 12 Pages 2018
The impact of a limited time perspective on information distortion
Fulltext Access 12 Pages 2018
Process coordination, project attributes and project performance in offshore-outsourced service projects
Fulltext Access 12 Pages 2018
Social media dialogues in a crisis: A mixed-methods approach to identifying publics on social media
Fulltext Access 12 Pages 2018
Informational and/or transactional websites: Strategic choices in a distribution channel
Fulltext Access 12 Pages 2018
Should we make or buy? An update and review
Fulltext Access 12 Pages 2018
The unintended consequences of uncertainty disclosures made by auditors and managers on nonprofessional investor judgments
Fulltext Access 12 Pages 2018
How Online Reviews Become Helpful: A Dynamic Perspective
Fulltext Access 12 Pages 2018
Mobile wallet inhibitors: Developing a comprehensive theory using an integrated model
Fulltext Access 12 Pages 2018
Antecedents and consequences of host-country nationals' attitudes and behaviors toward expatriates: What we do and do not know
Fulltext Access 12 Pages 2018
Hybrid happening: Organizational reputations in corporate crises
Fulltext Access 12 Pages 2018
The contingency value of the partner firm's customer assets in a business-to-business relationship
Fulltext Access 12 Pages 2018
How is value created? - Extending the value concept in the Swedish context
Fulltext Access 12 Pages 2018
Strategic Choice of Sales Channel and Business Model for the Hotel Supply Chain
Fulltext Access 12 Pages 2018
Examining calling as a double-edged sword for employability
Fulltext Access 12 Pages 2018
Providing sustainability information in shopping situations contributes to sustainable decision making: An empirical study with choice-based conjoint analyses
Fulltext Access 12 Pages 2018
Leader-member exchange and organizational citizenship behaviors: Contextual effects of leader power distance and group task interdependence
Fulltext Access 12 Pages 2018
Leader negative feedback-seeking and leader effectiveness in leader-subordinate relationships: The paradoxical role of subordinate expertise
Fulltext Access 12 Pages 2018
The dark triad and knowledge hiding
Fulltext Access 13 Pages 2018
Keeping hospitals operating during disasters through crisis communication preparedness
Fulltext Access 13 Pages 2018
Suppressing partner opportunism in emerging markets: Contextualizing institutional forces in supply chain management
Fulltext Access 13 Pages 2018
Twitter as a tool for the management and analysis of emergency situations: A systematic literature review
Fulltext Access 13 Pages 2018
Cloud computing-enabled healthcare opportunities, issues, and applications: A systematic review
Fulltext Access 13 Pages 2018
“Technology enabled Health” - Insights from twitter analytics with a socio-technical perspective
Fulltext Access 13 Pages 2018
Social media analytics - Challenges in topic discovery, data collection, and data preparation
Fulltext Access 13 Pages 2018
Disentangling social media influence in crises: Testing a four-factor model of social media influence with large data
Fulltext Access 13 Pages 2018
Why do people take to the streets? Understanding the multidimensional motivations of protesting publics
Fulltext Access 13 Pages 2018
The antecedents of early internationalization: A configurational perspective
Fulltext Access 13 Pages 2018
Does price sensitivity and price level influence store price image and repurchase intention in retail markets?
Fulltext Access 13 Pages 2018
Managing the “Fuzzy front end” of open digital service innovation in the public sector: A methodology
Fulltext Access 13 Pages 2018
How to influence consumer mindset: A perspective from service recovery
Fulltext Access 13 Pages 2018
Strategic patterns in the development of network capability in new ventures
Fulltext Access 13 Pages 2018
Perceptional components of brand equity: Configuring the Symmetrical and Asymmetrical Paths to brand loyalty and brand purchase intention
Fulltext Access 13 Pages 2018
International opportunity networks
Fulltext Access 13 Pages 2018
Journal positioning meta-issues as evolving contexts: Organizational marketing at the crossroads
Fulltext Access 13 Pages 2018
The role of psychological ownership in shoplifting prevention: An exploratory study
Fulltext Access 13 Pages 2018
Human resource management and project based organizing: Fertile ground, missed opportunities and prospects for closer connections
Fulltext Access 13 Pages 2018
Good, bad, and not so sad part-time employment
Fulltext Access 13 Pages 2018
Perceived Product Sizes in Visually Complex Environments
Fulltext Access 13 Pages 2018
Reciprocity anxiety: Individual differences in feeling discomfort in reciprocity situations
Fulltext Access 13 Pages 2018
Don't know, don't care: An exploration of evidence based knowledge and practice in human resource management
Fulltext Access 13 Pages 2018
High performance work practice implementation and employee impressions of line manager leadership
Fulltext Access 13 Pages 2018
Cascading controls: The effects of managers' incentives on subordinate effort to help or harm
Fulltext Access 13 Pages 2018
Social commerce: A systematic review and data synthesis
Fulltext Access 13 Pages 2018
Change program management: Toward a capability for managing value-oriented, integrated multi-project change in its context
Fulltext Access 13 Pages 2018
Core self-evaluations mediate the association between leaders' facial appearance and their professional success: Adults' and children's perceptions
Fulltext Access 13 Pages 2018
The moderating effect of program context on the relationship between program managers' leadership competences and program success
Fulltext Access 13 Pages 2018
The identification of temporary horizontal leaders in projects: The case of China
Fulltext Access 13 Pages 2018
Cross-domain negative effect of work-family conflict on project citizenship behavior: Study on Chinese project managers
Fulltext Access 13 Pages 2018
The social interaction of developers and IT operations staff in software development projects
Fulltext Access 13 Pages 2018
Effects of risks on the performance of business process outsourcing projects: The moderating roles of knowledge management capabilities
Fulltext Access 13 Pages 2018
Speeding up decision-making in project environment: The effects of decision makers' collaboration network dynamics
Fulltext Access 13 Pages 2018
Uncertainty, opportunistic behavior, and governance in construction projects: The efficacy of contracts
Fulltext Access 13 Pages 2018
Project complexity and team-level absorptive capacity as drivers of project management performance
Fulltext Access 13 Pages 2018
Sensemaking in sensory deprived settings: The role of non-verbal auditory cues for emergency assessment
Fulltext Access 13 Pages 2018
Fitting product placements: Affective fit and cognitive fit as determinants of consumer evaluations of placed brands
Fulltext Access 13 Pages 2018
Evaluating publications across business disciplines: Inferring interdisciplinary “exchange rates” from intradisciplinary author rankings
Fulltext Access 13 Pages 2018
Peer-to-peer selling in online platforms: A salient business model for virtual entrepreneurship
Fulltext Access 13 Pages 2018
The dark side of place attachment: Why do customers avoid their treasured stores?
Fulltext Access 13 Pages 2018
Breaking the mold: An examination of board discretion in female CEO appointments
Fulltext Access 13 Pages 2018
The more attacks, the more retweets: Trump's and Clinton's agenda setting on Twitter
Fulltext Access 13 Pages 2018
In search of the sweet spot: The role of personal proximity in three Dutch clusters
Fulltext Access 13 Pages 2018
Incumbent capability enhancement in response to radical innovations
Fulltext Access 13 Pages 2018
Ties of survival: Specialization, inter-firm ties, and firm failure in the U.S. venture capital industry
Fulltext Access 13 Pages 2018
Board composition and firm reputation: The role of business experts, support specialists and community influentials
Fulltext Access 13 Pages 2018
The internationalization paradox: Untangling dependence in multinational state hybrids
Fulltext Access 13 Pages 2018
Selling digital services abroad: How do extrinsic attributes influence foreign consumers' purchase intentions?
Fulltext Access 13 Pages 2018
CEO succession and firms' internationalization processes: Insights from German companies
Fulltext Access 13 Pages 2018
Who rides the tide of regionalization: Examining the effect of the China-ASEAN Free Trade Area on the exports of Chinese firms
Fulltext Access 13 Pages 2018
Mass prestige value and competition between American versus Asian laptop brands in an emerging market-Theory and evidence
Fulltext Access 13 Pages 2018
Identifying the presence of heterogeneous discrete choice heuristics at an individual level
Fulltext Access 13 Pages 2018
What are my chances? An imagery versus discursive processing approach to understanding ratio-bias effects
Fulltext Access 13 Pages 2018
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