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Marketing Research Articles

The personalization of politics in Western democracies: Causes and consequences on leader–follower relationships
Fulltext Access 13 Pages 2011
Changes in foreign operation modes: Stimuli for increases versus reductions
Fulltext Access 13 Pages 2011
Innovation and internationalization as growth strategies: The role of technological capabilities and appropriability
Fulltext Access 13 Pages 2011
The theory of international business pre-Hymer
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Completion of Chinese overseas acquisitions: Institutional perspectives and evidence
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Impact of TQM and organizational learning on innovation performance in the high-tech industry
Fulltext Access 13 Pages 2011
How international are the international business journals?
Fulltext Access 13 Pages 2011
Knowledge transfer capacity of multinational enterprises and technology acquisition in international joint ventures
Fulltext Access 13 Pages 2011
Coordination of globally distributed teams: A co-evolution perspective on offshoring
Fulltext Access 13 Pages 2011
Transformational leadership as a mediator between emotional intelligence and team outcomes
Fulltext Access 13 Pages 2011
Co-ethnic markets: Financial penalty or opportunity?
Fulltext Access 13 Pages 2011
Estimating unconstrained customer choice set demand: A case study on airline reservation data
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International ethnic entrepreneurship: Antecedents, outcomes and environmental context
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Experimentally analyzing the impact of leader positivity on follower positivity and performance
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How CEO empowering leadership shapes top management team processes: Implications for firm performance
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Childhood and adolescent antecedents of social skills and leadership potential in adulthood: Temperamental approach/withdrawal and extraversion
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Recent events in Egypt and the Middle East
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Emotionality and leadership: Taking stock of the past decade of research
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Empathic emotion and leadership performance: An empirical analysis across 38 countries
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The bigger they are, the harder they fall: Linking team power, team conflict, and performance
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Unable to resist temptation: How self-control depletion promotes unethical behavior
Fulltext Access 13 Pages 2011
The give-or-take-some dilemma: An empirical investigation of a hybrid social dilemma
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Living with offshoring: The impact of offshoring on the evolution of organizational configurations
Fulltext Access 13 Pages 2011
The relationship between store image and store brand equity: A conceptual framework and evidence from hypermarkets
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Context and mobile services' value-in-use
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Towards a model of dynamic capabilities in innovation-based competitive strategy: Insights from project-oriented service firms
Fulltext Access 13 Pages 2011
Exploring the contribution of management innovation to the evolution of dynamic capabilities
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Integrating information technology and marketing: An examination of the drivers and outcomes of e-Marketing capability
Fulltext Access 13 Pages 2011
Return on marketing investments in B2B customer relationships: A decision-making and optimization approach
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Investigating the implications of business and culture on the behaviour of customers of international firms
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Alignment and Misalignment in Business Relationships
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Resource acquisition strategies in business relationships
Fulltext Access 13 Pages 2011
Environment-quality management coalignment across industrial contexts: An empirical investigation of performance implications
Fulltext Access 13 Pages 2011
A solution business model: Capabilities and management practices for integrated solutions
Fulltext Access 13 Pages 2011
An examination of the influence of guanxi and xinyong (utilization of personal trust) on negotiation outcome in China: An old friend approach
Fulltext Access 13 Pages 2011
Brand relationships and brand equity in franchising
Fulltext Access 13 Pages 2011
Ownership, strategic orientation and internationalization in emerging markets
Fulltext Access 13 Pages 2011
The effects of organizational structure and job characteristics on export sales managers’ job satisfaction and organizational commitment
Fulltext Access 13 Pages 2011
When fairness neither satisfies nor motivates: The role of risk aversion and uncertainty reduction in attenuating and reversing the fair process effect
Fulltext Access 14 Pages 2011
Technological capabilities and the decision to outsource/outsource offshore R&D services
Fulltext Access 14 Pages 2011
Communicating collaborative leadership
Fulltext Access 14 Pages 2011
The Razor's edge: Managing MNC affiliates in Iran
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Fostering international brand loyalty through committed and attached relationships
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After the deal: Talk, trust building and the implementation of negotiated agreements
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A detection model of college withdrawal
Fulltext Access 14 Pages 2011
The future of work-life fit
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A conceptualization of e-risk perceptions and implications for small firm active online internationalization
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Network ties in the international opportunity recognition of family SMEs
Fulltext Access 14 Pages 2011
The impact of international influence on microbanks’ performance: A global survey
Fulltext Access 14 Pages 2011
National culture, networks and ethnic entrepreneurship: A comparison of the Indian and Chinese immigrants in the US
Fulltext Access 14 Pages 2011
On the determinants of post-entry strategic positioning of foreign firms in a host market: A “strategy tripod” perspective
Fulltext Access 14 Pages 2011
Análisis de los factores determinantes de la lealtad hacia los servicios bancarios online
Fulltext Access 14 Pages 2011
The tortuous road to globalization for Volvo's heavy truck business: Extending the scope of the Uppsala model
Fulltext Access 14 Pages 2011
Host country institutional pressures and cross-border relationship governance
Fulltext Access 14 Pages 2011
A closer look at similarity: The effects of perceived similarity and conjunctive cues on brand extension evaluation
Fulltext Access 14 Pages 2011
Online Personal Branding: Processes, Challenges, and Implications
Fulltext Access 14 Pages 2011
On Estimating Current-Customer Equity Using Company Summary Data
Fulltext Access 14 Pages 2011
The Effect of Pricing and Advertising on Customer Retention in a Liberalizing Market
Fulltext Access 14 Pages 2011
Reference group consumption and the subjective wellbeing of the poor in Peru
Fulltext Access 14 Pages 2011
Financial capability and psychological health
Fulltext Access 14 Pages 2011
Is WTP an attitudinal measure? Empirical analysis of the psychological explanation for contingent values
Fulltext Access 14 Pages 2011
Shopping without pain: Compulsive buying and the effects of credit card availability in Europe and the Far East
Fulltext Access 14 Pages 2011
Psychological ownership and affective reaction: Emotional attachment process variables and the endowment effect
Fulltext Access 14 Pages 2011
The contrasting effects of negative word of mouth in the post-consumption stage
Fulltext Access 14 Pages 2011
Can including pros and cons increase the helpfulness and persuasiveness of online reviews? The interactive effects of ratings and arguments
Fulltext Access 14 Pages 2011
The mere association effect and brand evaluations
Fulltext Access 14 Pages 2011
What to Expect After the Honeymoon: Testing a Lifecycle Theory of Franchise Relationships
Fulltext Access 14 Pages 2011
Willingness to pay for organic products: Differences between virtue and vice foods
Fulltext Access 14 Pages 2011
The global entry of new pharmaceuticals: A joint investigation of launch window and price
Fulltext Access 14 Pages 2011
Will the frog change into a prince? Predicting future customer profitability
Fulltext Access 14 Pages 2011
Performance management and employee engagement
Fulltext Access 14 Pages 2011
The relative effectiveness of persuasion tactics in auditor–client negotiations
Fulltext Access 14 Pages 2011
An assessment of the use of Transaction Cost Theory in information technology outsourcing
Fulltext Access 14 Pages 2011
Prevention of wormhole attacks in mobile commerce based on non-infrastructure wireless networks
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Loyalty intelligence and price discrimination in a duopoly
Fulltext Access 14 Pages 2011
An empirical survey of the motives and benefits of adopting guaranteed maximum price and target cost contracts in construction
Fulltext Access 14 Pages 2011
The nature and prevalence of inter-organizational project ventures: Evidence from a large scale field study in the Netherlands 2006–2009
Fulltext Access 14 Pages 2011
Callings in career: A typological approach to essential and optional components
Fulltext Access 14 Pages 2011
The use of person–organization fit and person–job fit information in making selection decisions
Fulltext Access 14 Pages 2011
So what do you think of the organization? A contextual priming explanation for recruitment Web site characteristics as antecedents of job seekers’ organizational image perceptions
Fulltext Access 14 Pages 2011
A new governance approach for multi-firm projects: Lessons from Olkiluoto 3 and Flamanville 3 nuclear power plant projects
Fulltext Access 14 Pages 2011
Abusive supervisory reactions to coworker relationship conflict
Fulltext Access 14 Pages 2011
Situational impacts on leader ethical decision-making
Fulltext Access 14 Pages 2011
Embodying who we are: Leader group prototypicality and leadership effectiveness
Fulltext Access 14 Pages 2011
CEO leadership behaviors, organizational performance, and employees' attitudes
Fulltext Access 14 Pages 2011
Leadership, OCB and individual differences: Idiocentrism and allocentrism as moderators of the relationship between transformational and transactional leadership and OCB
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Perceptions of abusive supervision: The role of subordinates' attribution styles
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Leader behaviors, conflict and member commitment to team-generated decisions
Fulltext Access 14 Pages 2011
The Mentoring Relationship Challenges Scale: The impact of mentoring stage, type, and gender
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The detrimental effects of power on confidence, advice taking, and accuracy
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A meta-analysis of burnout with job demands, resources, and attitudes
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When are workload and workplace learning opportunities related in a curvilinear manner? The moderating role of autonomy
Fulltext Access 14 Pages 2011
Trans-parency in the workplace: How the experiences of transsexual employees can be improved
Fulltext Access 14 Pages 2011
Eldercare demands, strain, and work engagement: The moderating role of perceived organizational support
Fulltext Access 14 Pages 2011
A comparison of types of support for lower-skill workers: Evidence for the importance of family supportive supervisors
Fulltext Access 14 Pages 2011
When Shelf-Based Scarcity Impacts Consumer Preferences
Fulltext Access 14 Pages 2011
Retailing Innovations in a Globalizing Retail Market Environment
Fulltext Access 14 Pages 2011
Innovations in Shopper Marketing: Current Insights and Future Research Issues
Fulltext Access 14 Pages 2011
Innovations in Retail Business Models
Fulltext Access 14 Pages 2011
Reducing the Size of Internal Hierarchy: The Case of Multi-Unit Franchising
Fulltext Access 14 Pages 2011
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