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Marketing Research Articles

Odysseus and Aeneas: A classical perspective on leadership
Fulltext Access 9 Pages 2008
Festivalscapes and patrons' emotions, satisfaction, and loyalty
Fulltext Access 9 Pages 2008
How investor behavioral factors influence investment satisfaction, trust in investment company, and reinvestment intention
Fulltext Access 9 Pages 2008
Culture, product type, and price influences on consumer purchase intention to buy personalized products online
Fulltext Access 9 Pages 2008
What is SMS advertising and why do multinationals adopt it? Answers from an empirical study in European markets
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Requisite Connectivity:
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Effects of amount of information on judgment accuracy and confidence
Fulltext Access 9 Pages 2008
Profiling the heroic leader: Empirical lessons from combat-decorated veterans of World War II
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Organizational characteristics and the CRM adoption process
Fulltext Access 10 Pages 2008
Russia:
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Kant's advice for leaders: “No, you aren't special”
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Reference dependence in iterative choices
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Entry in a psychically distant market:: Finnish small and medium-sized software firms in Japan
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Effective board behavior in The Netherlands
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Managing the aging workforce:: Status quo and implications for the advancement of theory and practice
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The impact of culture on interactions: five lessons learned from the European Commission
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Negotiating meaning of shared information in service system encounters
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New venture internationalization as strategic renewal
Fulltext Access 10 Pages 2008
Lessons learned from renewable electricity marketing attempts: A case study
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Will the new competitive landscape cause your firm's decline? It depends on your mindset
Fulltext Access 10 Pages 2008
Corporate governance reforms in China and India: Challenges and opportunities
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Strategic transformation as the essential last step in the process of business turnaround
Fulltext Access 10 Pages 2008
Using product design strategically to create deeper consumer connections
Fulltext Access 10 Pages 2008
Creating emotions via B2C websites
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Formally shaming white-collar criminals
Fulltext Access 10 Pages 2008
The role of service embeddedness in the internationalisation process of manufacturing firms
Fulltext Access 10 Pages 2008
Managerial perceptions of global pioneering advantage: Theoretical framework and empirical evidence in the U.S. and Korea
Fulltext Access 10 Pages 2008
Narrating the organizational self: Reframing the role of the news release
Fulltext Access 10 Pages 2008
Understanding dog-human companionship
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The penetration of retailer brands and the impact on consumer prices—A study based on household expenditures for 35 grocery categories
Fulltext Access 10 Pages 2008
A model of the antecedents of multiple channel usage
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The relationship between job demand stressors, service recovery performance and job outcomes in a state-owned enterprise
Fulltext Access 10 Pages 2008
Experience-based aspects of shopping attitudes: The roles of norms and loyalty
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Technical efficiency of French retailers
Fulltext Access 10 Pages 2008
Shopping enjoyment and store shopping modes: The moderating influence of chronic time pressure
Fulltext Access 10 Pages 2008
Key influencers and inhibitors on adoption of the Internet for banking
Fulltext Access 10 Pages 2008
Adding value in global B2B supply chains: Strategic directions and the role of the Internet as a driver of competitive advantage
Fulltext Access 10 Pages 2008
Branding a B2B service: Does a brand differentiate a logistics service provider?
Fulltext Access 10 Pages 2008
Global sales training: In search of antecedent, mediating, and consequence variables
Fulltext Access 10 Pages 2008
Animal-companion extremes and underlying consumer themes
Fulltext Access 10 Pages 2008
Comparison of benefits of radio frequency identification: Implications for business strategic performance in the U.S. and Korean retailers
Fulltext Access 10 Pages 2008
The development of consulting in goods-based companies
Fulltext Access 10 Pages 2008
The impact of the product to service shift in industrial markets and the evolution of the sales organization
Fulltext Access 10 Pages 2008
Social capital in the growth of science-and-technology-based SMEs
Fulltext Access 10 Pages 2008
A relationship value perspective of social capital in networks of software SMEs
Fulltext Access 10 Pages 2008
A cross-cultural comparison of electronic word-of-mouth and country-of-origin effects
Fulltext Access 10 Pages 2008
A reduced version of the horizontal and vertical individualism and collectivism scale: A four-country assessment
Fulltext Access 10 Pages 2008
Managerial competency appraisal: A cross-cultural study of American and East Asian managers
Fulltext Access 10 Pages 2008
Customer equity management as formative second-order construct
Fulltext Access 10 Pages 2008
Questions about formative measurement
Fulltext Access 10 Pages 2008
Entrepreneurial profitability and persistence: Chile versus the U.S.A.
Fulltext Access 10 Pages 2008
Vanguards and ventures: Projects as vehicles for corporate entrepreneurship
Fulltext Access 10 Pages 2008
Measurement models for linking latent variables and indicators: A review of human resource management research using parcels
Fulltext Access 10 Pages 2008
Rater source factors represent important subcomponents of the criterion construct space, not rater bias
Fulltext Access 10 Pages 2008
Learning lessons from evaluating eGovernment: Reflective case experiences that support transformational government
Fulltext Access 10 Pages 2008
A Semantic web approach to handling soft constraints in virtual organisations
Fulltext Access 10 Pages 2008
Organisational control in programme teams: An empirical study in change programme context
Fulltext Access 10 Pages 2008
A framework for the life cycle management of information technology projects: ProjectIT
Fulltext Access 10 Pages 2008
Multicriteria cash-flow modeling and project value-multiples for two-stage project valuation
Fulltext Access 10 Pages 2008
Problems encountered by owners of design–build projects in Singapore
Fulltext Access 10 Pages 2008
Making a difference? Evaluating an innovative approach to the project management Centre of Excellence in a UK government department
Fulltext Access 10 Pages 2008
Tailored task forces: Temporary organizations and modularity
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Images as action instruments in complex projects
Fulltext Access 10 Pages 2008
Relating, reflecting and routinizing: Developing project competence in cooperation with others
Fulltext Access 10 Pages 2008
Is passion contagious? The transference of entrepreneurial passion to employees
Fulltext Access 10 Pages 2008
Exploration and project management
Fulltext Access 10 Pages 2008
Delays in construction projects: The case of Jordan
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Conceptual determinants of construction project management competence: A Chinese perspective
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Managing public–private megaprojects: Paradoxes, complexity, and project design
Fulltext Access 10 Pages 2008
Perceptions of the impact of project sponsorship practices on project success
Fulltext Access 10 Pages 2008
Life cycle cost based procurement decisions: A case study of Norwegian Defence Procurement projects
Fulltext Access 10 Pages 2008
Project leadership in multi-project settings: Findings from a critical incident study
Fulltext Access 10 Pages 2008
Reflections on developing a project management doctorate
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Preparing the mind for dynamic management
Fulltext Access 10 Pages 2008
Success in IT projects: A matter of definition?
Fulltext Access 10 Pages 2008
This is not a race, this is a farce: Formula One and the Indianapolis Motor Speedway tire crisis
Fulltext Access 10 Pages 2008
Customer complaining: The role of tie strength and information control
Fulltext Access 10 Pages 2008
About face: Facial prominence of George W. Bush in political cartoons as a function of war
Fulltext Access 10 Pages 2008
The role of gender in youth mentoring relationship formation and duration
Fulltext Access 10 Pages 2008
Can career self-directedness be improved through counseling?
Fulltext Access 10 Pages 2008
Family and career path characteristics as predictors of women’s objective and subjective career success: Integrating traditional and protean career explanations
Fulltext Access 10 Pages 2008
Can you get a better deal elsewhere? The effects of psychological contract replicability on organizational commitment over time
Fulltext Access 10 Pages 2008
Perceived career compromise, affect and work-related satisfaction in college students
Fulltext Access 10 Pages 2008
Affective and normative commitment to organization, supervisor, and coworkers: Do collectivist values matter?
Fulltext Access 10 Pages 2008
Positive and negative effects of family involvement on work-related burnout
Fulltext Access 10 Pages 2008
Job search as goal-directed behavior: Objectives and methods
Fulltext Access 10 Pages 2008
Trip chaining behavior in multi-destination shopping trips: A field experiment and laboratory replication
Fulltext Access 10 Pages 2008
The dynamics of online word-of-mouth and product sales—An empirical investigation of the movie industry
Fulltext Access 10 Pages 2008
“All the world's a stage…” acting and the art of political leadership
Fulltext Access 10 Pages 2008
Order Effect and Vendor Inspection in Online Comparison Shopping
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Memory-Based Store Price Judgments: The Role of Knowledge and Shopping Experience
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The publicly self-consciousness consumer: Prepared to be embarrassed
Fulltext Access 10 Pages 2008
The impact of negative affect on responses to affect-regulatory experiences
Fulltext Access 10 Pages 2008
Free will in consumer behavior: Self-control, ego depletion, and choice
Fulltext Access 10 Pages 2008
Positive cueing: Promoting sustainable consumer behavior by cueing common environmental behaviors as environmental
Fulltext Access 10 Pages 2008
Survival of high tech firms: The effects of diversity of product–market portfolios, patents, and trademarks
Fulltext Access 10 Pages 2008
Creativity in buyer–seller relationships: The role of governance
Fulltext Access 10 Pages 2008
Models and optimal designs for conjoint choice experiments including a no-choice option
Fulltext Access 10 Pages 2008
Measuring the impact of positive and negative word of mouth on brand purchase probability
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Does competitive entry structurally change key marketing metrics?
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