کد مقاله کد نشریه سال انتشار مقاله انگلیسی ترجمه فارسی نسخه تمام متن
1011802 939117 2017 13 صفحه PDF ندارد دانلود رایگان
عنوان انگلیسی مقاله
Young travelers' intention to behave pro-environmentally: Merging the value-belief-norm theory and the expectancy theory
ترجمه فارسی عنوان
تمایل مسافران جوان به رفتار طرفداری از محیط زیست: ادغام نظریه ارزش - باور - هنجار و نظریه انتظار
کلمات کلیدی
نظریه ارزش باور هنجار؛ نظریه انتظار؛ نیت طرفدار محیط زیست؛ تورهای گروه؛ گردشگری پایدار؛ رفتارهای گردشگران
Value-belief-norm theory; Expectancy theory; Pro-environmental intentions; Group tours; Sustainable tourism; Tourists' behaviors
موضوعات مرتبط
علوم انسانی و اجتماعی مدیریت، کسب و کار و حسابداری استراتژی و مدیریت استراتژیک
چکیده انگلیسی


• We examined young travelers' pro-environmental behaviors.
• The value-belief-norm theory and the expectancy theory were merged.
• Our unified model included a strong prediction power.

This research examined the intention to behave pro-environmentally while traveling amongst young group tour travelers by adopting an empirically validated value-belief-norm theory and merging it with Vroom's expectancy theory. The aim is to provide a more comprehensive framework for understanding the formation of environmentally friendly behaviors. The sample data of 538 responses were from young group travelers. The responses were subjected to structural equation modeling. The results showed that the combined model has a 12.8% stronger predictive power of pro-environmental intention than the original theory alone. It was also discovered from the results that the variables of the expectancy theory strongly influence pro-environmental personal norms, which in turn influences pro-environmental intentions. The discussions covered both theoretical and practical implications of this research as well as recommendations for further studies.

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ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Tourism Management - Volume 59, April 2017, Pages 76–88
نویسندگان
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