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Daneshyari Marketing Journas Latest Articles

Marketing Research Articles

The Real Cost of M&A Advice
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Enhancing alliance performance: The effects of contractual-based versus relational-based governance
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Understanding online B-to-C relationships: An integrated model of privacy concerns, trust, and commitment
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Setting the tone with the tune: A meta-analytic review of the effects of background music in retail settings
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Cross-advertisement affectivity: The influence of similarity between commercials and processing modes of consumers on advertising processing
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Responsiveness to authority appeals among young French and American consumers
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A firm's responses to deficient suppliers and competitive advantage
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Marketing Resources and Firm Performance Among SMEs
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Parents’ Contribution and Management Control of Joint Ventures
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Global Versus Local CSR Strategies
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Industrial Relations Conflict and Collaboration:: Adapting to a Low Fares Business Model in Aer Lingus
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Service climate and organizational commitment: The importance of customer linkages
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Implementing Core IS Capabilities:: Feeny–Willcocks IT Governance and Management Framework Revisited
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Internet use in Ukraine's Orange Revolution
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Is collaboration paying off for firms?
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Introducing E-MARKPLAN: A practical methodology to plan e-marketing activities
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Holding up the mirror: The impact of strategic procurement practices on account management
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Marketing: Who's really minding the store globally?
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Public relations comes of age
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Employees: The key link to corporate reputation management
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Making effective pricing decisions
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Changing levels of intellectual property rights protection for global firms: A synopsis of recent U.S. and EU trade enforcement strategies
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Direct and indirect effects of self-image congruence on brand loyalty
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Indigenous knowledge organization: An Indian scenario
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Project management offices: A case of knowledge-based archetypes
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Managing technology alliances: The case for knowledge management
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Organisational change through management development: A case study of GW Power Utilities
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Is Guanxi (relationship) a bridge to knowledge transfer?
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Are investment bankers good for acquisition premiums?
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The effect of strategic complexity on marketing strategy and organizational performance
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When do firms use different types of customer accounting?
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eTransQual: A transaction process-based approach for capturing service quality in online shopping
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Corporate social performance and geographical diversification
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Crisis communications preparedness among U.S. organizations: Activities and assessments by public relations practitioners
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An information processing review of the subjective value of money and prices
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The moderating effects of external monitors on the relationship between R&D spending and firm performance
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Divergence between informant and archival measures of the environment: Real differences, artifact, or perceptual error?
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The effect of working relationship quality on salesperson performance and job satisfaction: Adaptive selling behavior in Korean automobile sales representatives
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The influence of internal and external firm factors on international product adaptation strategy and export performance: A three-country comparison
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The roles played by interorganizational contracts and justice in marketing channel relationships
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Economic versus social exchange in marketing places: An empirical study among manufacturing firms
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Institutional antecedents and performance consequences of influence strategies in export channels to Eastern European transitional economies
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Questions about network dynamics: Characteristics, structures, and interactions
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Managing collaborative R&D projects development of a practical management tool
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Construal-Level Effects on Preference Stability, Preference-Behavior Correspondence, and the Suppression of Competing Brands
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The role of ratio differences in the framing of numerical information
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Developing global leaders
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Integrating multi-agent negotiation to resolve constraints in fulfilling supply chain orders
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Comparison of product bundling strategies on different online shopping behaviors
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Effects of outcome, process and shopping enjoyment on online consumer behaviour
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Risks faced by Singapore firms when undertaking construction projects in India
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Locus of control and attitudes to working in virtual teams
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Project management effectiveness in project-oriented business organizations
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Three conceptual levels of construction project management work
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Social entrepreneurship: A critical review of the concept
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Project overload: An exploratory study of work and management in multi-project settings
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Stakeholder management for public private partnerships
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Particle swarm optimization for resource-constrained project scheduling
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A case study example of the role matrix technique
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The role of intuition and improvisation in project management
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Uncovering the trends in project management: Journal emphases over the last 10 years
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Minimising the effects of dysfunctional corporate culture in estimation and evaluation processes: A constructively simple approach
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Technology utilization on different sizes of projects and associated impacts on composite project success
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“Order three advertisements and get one news story free”: Public relations ethics practices of Turkish and international companies in Turkey
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Who's in the Boardroom and Does It Matter:
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Differences between probability and frequency judgments: The role of individual differences in working memory capacity
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The 30-Sec Sale: Using Thin-Slice Judgments to Evaluate Sales Effectiveness
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The majority rule in individual decision making
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Overcoming Information Communication Technology Problems in a Post-Acquisition Organization
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Volume contents, author and Keyword index
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National cultural distance and initial foreign acquisition performance: The moderating effect of integration
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The leadership of Ronald McDonald: Double narration and stylistic lines of transformation
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Burnout and work engagement: Independent factors or opposite poles?
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Math interest and choice intentions of non-traditional African-American college students
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Cumulative Subject Index
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From Fatwallet to eBay: An investigation of online deal-forums and sales promotions
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Do reward programs build loyalty for services?: The moderating effect of satisfaction on type and timing of rewards
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Semantic cues in reference price advertisements: The moderating role of cue concreteness
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Search regret: Antecedents and consequences
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Grooming for The Top Post and Ending the CEO Succession Crisis
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Online business reporting: An information management perspective
Fulltext Access 11 Pages 2006
Innovation and knowledge creation: How are these concepts related?
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Beyond critical success factors: A dynamic model of enterprise system innovation
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Resources and incentives for the adoption of systematic software reuse
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Indigenous land rights, entrepreneurship, and economic development in Canada: “Opting-in” to the global economy
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A dynamic nonlinear model of online retail competition using Cusp Catastrophe Theory
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Conceptualising computer-mediated communication technology and its use in organisations
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An exploratory study of indirect ICT costs using the structured case method
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Global marketing and procurement of industrial products: Institutional design of interfirm functional tasks
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Collaborative Entrepreneurship:
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Investigating the antecedents and outcomes of customer firm transaction cost savings in a supply chain relationship
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Leading to grow and growing to lead:
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Collective enactment of leadership roles and team effectiveness: A field study
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A Bertrand model of pricing of complementary goods under information asymmetry
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Market performance and deviance from industry norms: (Mis)alignment of organizational risk and industry risk
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Strategic alliances in international distribution channels
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Rethinking followership: A post-structuralist analysis of follower identities
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Bases of e-store loyalty: Perceived switching barriers and satisfaction
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Perceptual determinants of nonprofit giving behavior
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The impact of response styles on the stability of cross-national comparisons
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