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Marketing Research Articles

Hybrid business models for peace and reconciliation
Fulltext Access 22 Pages 2016
Cross-country evidence on the importance of Big Four auditors to equity pricing: The mediating role of legal institutions
Fulltext Access 22 Pages 2016
A communicative-tension model of change-induced collective voluntary turnover in IT
Fulltext Access 22 Pages 2016
Revisiting the route choice problem: A modeling framework based on mental representations
Fulltext Access 23 Pages 2016
Exploring corporate social responsibility's global and Glocal practices in Qatar: A practitioner and stakeholder perspective
Fulltext Access 24 Pages 2016
Complexity, uncertainty-reduction strategies, and project performance
Fulltext Access 24 Pages 2016
Tax compliance depends on voice of taxpayers
Fulltext Access 24 Pages 2016
Generosity and guilt: The role of beliefs and moral standards of others
Fulltext Access 24 Pages 2016
Competitive Package Size Decisions
Fulltext Access 25 Pages 2016
Comparing the adaptabilities of Brazilian adolescent students and adult workers
Fulltext Access 25 Pages 2016
The path to purchase and attribution modeling: Introduction to special section
Fulltext Access 26 Pages 2016
The positive effect of assortment size on purchase likelihood: The moderating influence of decision order
Fulltext Access 27 Pages 2016
Scale, congestion, efficiency and effectiveness in e-commerce firms
Fulltext Access 28 Pages 2016
Motivational mechanisms of employee creativity: A meta-analytic examination and theoretical extension of the creativity literature
Fulltext Access 28 Pages 2016
Stigma mitigation and the importance of redundant treatments
Fulltext Access 29 Pages 2016
Modeling firm heterogeneity in corporate social performance and financial performance
Fulltext Access 30 Pages 2016
Inter-linkages and causal relationships between US and BRIC equity markets: An empirical investigation
Fulltext Access 31 Pages 2016
Differing conceptions of the causes of the economic crisis: Effects of culture, economic training, and personal impact
Fulltext Access 31 Pages 2016
Work performance and tax compliance in flat and progressive tax systems
Fulltext Access 31 Pages 2016
Honesty or dishonesty of taxpayer communications in an enforcement regime
Fulltext Access 32 Pages 2016
Second and third party punishment under costly monitoring
Fulltext Access 32 Pages 2016
Understanding attraction in formal mentoring relationships from an affective perspective
Fulltext Access 33 Pages 2016
Towards a common standard - A reporting checklist for web-based stated preference valuation surveys and a critique for mode surveys
Fulltext Access 33 Pages 2016
Ingratiation as an adapting strategy: Its relationship with career adaptability, career sponsorship, and promotability
Fulltext Access 33 Pages 2016
Family incivility and counterproductive work behavior: A moderated mediation model of self-esteem and emotional regulation
Fulltext Access 33 Pages 2016
Career Adapt-Abilities Scale-Iran Form: Psychometric properties and relationships with career satisfaction and entrepreneurial intentions
Fulltext Access 34 Pages 2016
Expectable use: An important facet of IT usage
Fulltext Access 34 Pages 2016
Career adaptability as a mediator between personality and career engagement
Fulltext Access 34 Pages 2016
Personality change via work: A job demand-control model of Big-five personality changes
Fulltext Access 34 Pages 2016
Stability and change in interests: A longitudinal examination of grades 7 through college
Fulltext Access 35 Pages 2016
Predicting Chinese human resource managers' strategic competence: Roles of identity, career variety, organizational support and career adaptability
Fulltext Access 36 Pages 2016
Manufacturer suggested retail prices, loss aversion and competition
Fulltext Access 36 Pages 2016
Moral relativism as a disconnect between behavioural and experienced warm glow
Fulltext Access 36 Pages 2016
Career adaptability and its relation to self-regulation, career construction, and academic engagement among Spanish university students
Fulltext Access 36 Pages 2016
The effect of package shape on calorie estimation
Fulltext Access 36 Pages 2016
Riding successive product diffusion waves. Building a tsunami via upgrade-rebate programs
Fulltext Access 36 Pages 2016
Is there a hidden cost of imposing a minimum contribution level for public good contributions?
Fulltext Access 37 Pages 2016
Linking calling to work engagement and subjective career success: The perspective of career construction theory
Fulltext Access 37 Pages 2016
Buffering emotional job demands: The interplay between proactive personality and team potency
Fulltext Access 37 Pages 2016
Argument-inconsistency in charity appeals: Statistical information about the scope of the problem decrease helping toward a single identified victim but not helping toward many non-identified victims in a refugee crisis context
Fulltext Access 37 Pages 2016
An adaptive fuzzy recommender system based on learning automata
Fulltext Access 37 Pages 2016
Performance growth and opportunistic marketing spending
Fulltext Access 37 Pages 2016
The role of traditionality in the relationships among parental support, career decision-making self-efficacy and career adaptability
Fulltext Access 38 Pages 2016
The consistency and structure of aspect-based career preferences
Fulltext Access 38 Pages 2016
An extended online purchase intention model for middle-aged online users
Fulltext Access 39 Pages 2016
Integrating motivational interviewing in career counseling: A case study
Fulltext Access 39 Pages 2016
Self-esteem, financial knowledge and financial behavior
Fulltext Access 41 Pages 2016
Cause-related marketing is not always less favorable than corporate philanthropy: The moderating role of self-construal
Fulltext Access 41 Pages 2016
Preparing for uncertain careers: How youth deal with growing occupational uncertainties before the education-to-work transition
Fulltext Access 41 Pages 2016
Fair and efficient division through unanimity bargaining when claims are subjective
Fulltext Access 42 Pages 2016
Household finances and well-being in Australia: An empirical analysis of comparison effects
Fulltext Access 42 Pages 2016
“…Do it with joy!” - Subjective well-being outcomes of working in non-profit organizations
Fulltext Access 42 Pages 2016
Numeracy and wealth
Fulltext Access 43 Pages 2016
How word-of-mouth transmission encouragement affects consumers' transmission decisions, receiver selection, and diffusion speed
Fulltext Access 43 Pages 2016
Forecasting supply chain resilience performance using grey prediction
Fulltext Access 44 Pages 2016
Latent profiles of work motivation in adolescents in relation to work expectations, goal engagement, and changes in work experiences
Fulltext Access 44 Pages 2016
Curtailing the harmful effects of workplace incivility: The role of structural demands and organization-provided resources
Fulltext Access 45 Pages 2016
Logical abilities and behavior in strategic-form games
Fulltext Access 45 Pages 2016
Viewing usage of counterfeit luxury goods: Social identity and social hierarchy effects on dilution and enhancement of genuine luxury brands
Fulltext Access 45 Pages 2016
An integrated value-risk investigation of contactless mobile payments adoption
Fulltext Access 45 Pages 2016
The impact of brand familiarity on online and offline media synergy
Fulltext Access 46 Pages 2016
Re-considering the linkage between the antecedents and consequences of happiness
Fulltext Access 47 Pages 2016
Commitment to tax compliance: Timing effect on willingness to evade
Fulltext Access 47 Pages 2016
Black-White mean differences in job satisfaction: A meta-analysis
Fulltext Access 47 Pages 2016
Like the ad or the brand? Marketing stimulates different electronic word-of-mouth content to drive online and offline performance
Fulltext Access 48 Pages 2016
Evaluating the impact of social media activities on human brand sales
Fulltext Access 49 Pages 2016
Social network utilization and the impact of academic research in marketing
Fulltext Access 50 Pages 2016
What's in a frame? Goal framing, trust and reciprocity
Fulltext Access 51 Pages 2016
The significance of financial self-efficacy in explaining women's personal finance behaviour
Fulltext Access 51 Pages 2016
What to stress, to whom and where? A cross-country investigation of the effects of perceived brand benefits on buying intentions
Fulltext Access 52 Pages 2016
The profit impact of revenue heterogeneity and assortativity in the presence of negative word-of-mouth
Fulltext Access 52 Pages 2016
Against all odds? Exploring the role of game outcome uncertainty in season ticket holders' stadium attendance demand
Fulltext Access 55 Pages 2016
Innovation in the frontline: Exploring the relationship between role conflict, ideas for improvement, and employee service performance
Fulltext Access 55 Pages 2016
Why are we more likely to tip some service occupations than others? Theory, evidence, and implications
Fulltext Access 56 Pages 2016
Do display ads influence search? Attribution and dynamics in online advertising
Fulltext Access 58 Pages 2016
Examining macro-sources of institution-based trust in social commerce marketplaces: An empirical study
Fulltext Access 59 Pages 2016
Sampling designs for recovering local and global characteristics of social networks
Fulltext Access 59 Pages 2016
Equity sensitivity versus egoism: A reconceptualization and new measure of individual differences in justice perceptions
Fulltext Access 60 Pages 2016
The connection and disconnection between e-commerce businesses and their customers: Exploring the role of engagement, perceived usefulness, and perceived ease-of-use
Fulltext Access 66 Pages 2016
Organizational citizenship behavior and counterproductive work behavior: Do males and females differ?
Fulltext Access 68 Pages 2016
The effect of employee loyalty on wages
Fulltext Access 69 Pages 2016
Innovation and diffusion of high-tech products, services, and systems
Fulltext Access 4 Pages 2015
Introduction
Fulltext Access 4 Pages 2015
Firm survival: The role of incubators and business characteristics
Fulltext Access 4 Pages 2015
Editorial: Understanding strategic innovation in IT and business process outsourcing
Fulltext Access 4 Pages 2015
Editorial
Fulltext Access 4 Pages 2015
Commentary on “The effect of an audit judgment rule on audit committee members’ professional skepticism: The case of accounting estimates” (Kang, Trotman, and Trotman)
Fulltext Access 4 Pages 2015
A short survey on switching costs and dynamic competition
Fulltext Access 4 Pages 2015
How procedural, financial and relational switching costs affect customer satisfaction, repurchase intentions, and repurchase behavior: A meta-analysis
Fulltext Access 4 Pages 2015
The partitioning paradox: The big bite around small packages
Fulltext Access 4 Pages 2015
Multichannel customer segmentation: Does the after-sales channel matter? A replication and extension
Fulltext Access 4 Pages 2015
Free indulgences: Enhanced zero-price effect for hedonic options
Fulltext Access 4 Pages 2015
Severe service failure recovery revisited: Evidence of its determinants in an emerging market context
Fulltext Access 4 Pages 2015
Healthcare expenditure with causal recipes
Fulltext Access 4 Pages 2015
Decision-making and stakeholders' constructive participation in environmental projects
Fulltext Access 4 Pages 2015
Free markets and social inclusion: Toward a common goal
Fulltext Access 4 Pages 2015
Book essay on Unrelenting Innovation: How to create a culture for market dominance
Fulltext Access 4 Pages 2015
Globalization and marketing strategies: Introduction to the Shanghai special issue
Fulltext Access 4 Pages 2015
Effect of an unexpected small favor on compliance with a survey request
Fulltext Access 4 Pages 2015
Competing in China: Introduction to the special section
Fulltext Access 4 Pages 2015
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