کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
1009949 1482511 2011 9 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
The indirect impact of casual dining on low-end gaming in destination and local casinos
موضوعات مرتبط
علوم انسانی و اجتماعی مدیریت، کسب و کار و حسابداری استراتژی و مدیریت استراتژیک
پیش نمایش صفحه اول مقاله
The indirect impact of casual dining on low-end gaming in destination and local casinos
چکیده انگلیسی

The role of casino amenities is an important issue for casino operators and developers seeking to maximize gaming revenues, space utilization, and return-on-investment. The indirect impact of casual restaurant covers on low-denomination slot volume and cash table drop was investigated using daily data from two casinos. One casino primarily served local repeat customers while the other catered to a drive-in tourist business. Using estimates from time-series regression analysis, restaurant covers were significantly related to gaming volumes. The impact of dining volume on low-end slot play was especially strong in the local market casino, resulting in a substantial financial contribution.

ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: International Journal of Hospitality Management - Volume 30, Issue 3, September 2011, Pages 486–494
نویسندگان
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