کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
1012838 939159 2010 17 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
Progress in tourism management: A review of website evaluation in tourism research
موضوعات مرتبط
علوم انسانی و اجتماعی مدیریت، کسب و کار و حسابداری استراتژی و مدیریت استراتژیک
پیش نمایش صفحه اول مقاله
Progress in tourism management: A review of website evaluation in tourism research
چکیده انگلیسی

This paper reviews tourism studies published from 1996 to July 2009 that pertain to methodological approaches to website evaluation. The paper analyzes the initial work and continues up to recent developments in website evaluation. In general, prior research can be divided into five evaluation approaches: counting, automated, numerical computation, user judgment, and combined methods. The strengths and weaknesses of each method are examined. Research gaps and opportunities for future studies are discussed.

ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Tourism Management - Volume 31, Issue 3, June 2010, Pages 297–313
نویسندگان
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