کد مقاله | کد نشریه | سال انتشار | مقاله انگلیسی | نسخه تمام متن |
---|---|---|---|---|
1019520 | 940665 | 2010 | 17 صفحه PDF | دانلود رایگان |
![عکس صفحه اول مقاله: To thine own self be true: Images of self, images of opportunity, and entrepreneurial action † To thine own self be true: Images of self, images of opportunity, and entrepreneurial action †](/preview/png/1019520.png)
While research in entrepreneurship continues to increase general understanding of the opportunity-recognition process, questions about its nature nonetheless persist. In this study, we seek to complement recent research that relates “the self” to the opportunity-recognition process by deepening understanding of the self vis-à-vis this process. We do this by drawing on the self-representation literature and the decision-making literature to introduce two distinct types of images of self: images of vulnerability and images of capability. In a study of 1936 decisions about hypothetical entrepreneurial opportunities made by 121 executives of technology firms, we then investigate how both types of images of self affect the images of opportunities that underlie opportunity recognition. Our results indicate that both images of self – vulnerability and capability – impact one's images of opportunity.
Journal: Journal of Business Venturing - Volume 25, Issue 1, January 2010, Pages 138–154