Mad cow militancy: Neoliberal hegemony and social resistance in South Korea

Massive protests shook South Korea through the summer of 2008. This political eruption which exhibited many novel and unexpected elements cannot be explained by pointing to basic political conditions in South Korea (strong labor unions, democratization, and so forth). Neither does the putative reason for them – to protest the new President’s decision to reopen South Korea’s beef market to the U.S. – adequately explain the social dynamics at play. In this paper, we examine the political geography of the ‘candlelight protests’ (as they came to be known), focusing in particular on their novel aspects: the subjectivities of the protesters, fierce ideological struggles, and differentiated geography. We argue that the deepening of neoliberal restructuring by the new conservative regime formed the underlying causes of these intense conflicts. In other words, the new protests should be seen as a response to the reinforced contradictions engendered by neoliberalization and a new alignment of social groups against the prevailing hegemonic conditions in South Korea. In this view, the huge demonstrations revealed vulnerabilities in conservative hegemony but failed to produce a different hegemony. To advance these claims, we examine three aspects of the protests: first, the neoliberal policies of the new conservative regime; second, the intense ideological conflicts around the media; and finally, the spatial materialization of the protests.

Research highlights
► New protests emerged in Korea against contradictions engendered by neoliberalism.
► Interactions between on-line and urban protests strengthened the demonstrations.
► The protests’ complex spatiality reflects their challenge to conservative hegemony.
► The protests checked neoliberalization and broached new political subjectivity.