Measuring the Creative Province: A Synthetic Index for Italy

The aim of this work is to attempt to measure the contribution that cultural heritage, art and aesthetics can offer to the collective well being. Using the BES (equitable and sustainable wellness) approach, we will try to assess the impact of aesthetics and cultural resources upon Wellness. The creative city, understood as an urban locus in which the individual is placed at the center of a wide range of cultural and artistic stimuli, seems to be the perfect setting to define a BES synthetic indicator.