Comparative Analysis of the Ways Crowdfunding is Promoted

The paper aims at describing and comparing the ways crowdfunding is promoted. In this paper, a list of crowdfunding organizations and their aims is provided as well as an overview of crowdfunding regulations in the USA, UK, Canada, Germany, France, Australia and Italy (the highest performing countries based on the number of successful projects). Also, the main actions which need to be carried out in order to foster crowdfunding are outlined and an overview on the efforts of the above mentioned countries to carry out these actions is discussed. It is suggested that though all the analysed countries are creating legal frameworks, educating entrepreneurs and promoting successful crowdfunding cases, other actions such as promoting a quality label for crowdfunding platforms, investor education issues and creating an overview of good crowdfunding platforms are carried out only by several of them.