Public School Development and Planning: Parents’ Criteria of Selecting Public School in Gombak District

School is a nucleus of the society. School development should be planned based on the sustainable concept. The purpose of this paper is to determining parents’ criteria in selecting the suitable public school to enrol their children. There are various factors underlying in determining the school selection which are location, distance, school facilities, school academic performance, extra-curricular and school environment which will be ranked based on the Relative Importance Index (RII) method. The findings showed that school academic performance is the most important criteria of parents in selecting school for enrolling children. Hopefully, the paper will benefit the local authority, parents as well as children in term of public school development in the community.