کد مقاله | کد نشریه | سال انتشار | مقاله انگلیسی | نسخه تمام متن |
---|---|---|---|---|
1112745 | 1488404 | 2014 | 5 صفحه PDF | دانلود رایگان |
عنوان انگلیسی مقاله ISI
The Hardiness in People at Work as a Source of Corporate Communication for Image Building
ترجمه فارسی عنوان
سختی در افراد در کار به عنوان یک منبع ارتباطات سازمانی برای تصویر ساختن یک ؟؟
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موضوعات مرتبط
علوم انسانی و اجتماعی
علوم انسانی و هنر
هنر و علوم انسانی (عمومی)
چکیده انگلیسی
In this study, the hardiness of people at work will be examined to base the corporate communication intended for image building of higher educational institutions. The purpose of this study is to assist corporate the internal publics to build good image after having observed problems of internal environment. Findings of the research showed that the top five forces that made people feel troubled were: presenteeism, violence, absenteeism, problem solving, and evaluation. The level of vulnerabilities to be hardy among students is higher. In terms of commitment, the CEOs and employees have higher level of negative feelings except in the items that described “better jobs elsewhere” and “personal cost of the job”.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Procedia - Social and Behavioral Sciences - Volume 155, 6 November 2014, Pages 48-52
Journal: Procedia - Social and Behavioral Sciences - Volume 155, 6 November 2014, Pages 48-52