Existing Music Business Model in Indonesia in Search of New Income Sources

Music industry records sale is facing a decline in many countries. This phenomenon was mostly happen by force of music emerging technology and changes in consumer behaviour. The emerging digital technology that gave rise to the MP3 and peer- to-peer file sharing online services was indirectly affecting consumer behaviour in purchasing music. Since music sharing is become common, buying music in form of physical is now less becomes an option.Actors in music industry in developed and developing countries often innovate some business models to survive. The innovation was conducted by finding new actors and their role, finding a new revenue stream, and finding a new marketing and distribution strategy. By using an expert interview and secondary data analysis, this research is conducted to map the available business models also new actors and role in Indonesia music industry.