کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
1116289 1488449 2014 11 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
Consumer Satisfaction with the Quality of Logistics Services
ترجمه فارسی عنوان
رضایت مصرف کننده با کیفیت خدمات لجستیک
موضوعات مرتبط
علوم انسانی و اجتماعی علوم انسانی و هنر هنر و علوم انسانی (عمومی)
چکیده انگلیسی

This article analyses customer satisfaction with logistics services; however, considerable attention is paid specifically on their quality. This activity is part of service industry, whose main feature is that the origin of a service is caused by consumer demand and its recognition – by customer satisfaction.Customer satisfaction is very important for logistics companies seeking competitive advantage, because they realize that if they do not satisfy the expectations of customers, their place will be taken by other companies whose activities will be more concentrated on customer expectations. Therefore, logistics companies must ensure every customer service related aspect, no matter what it includes: acceptance of orders, their execution or the solution of problems. A client of a logistics company must be sure that the chosen company understands his needs. Considering this, the article presents the results of the research related to customer satisfaction with logistic services and their quality.

ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Procedia - Social and Behavioral Sciences - Volume 110, 24 January 2014, Pages 330-340