Consumer Protection of Halal Products in Malaysia: A Literature Highlight

The halal industry is a highly potential market of the future that has not been fully explored. This is supported by the growing number of world's Muslim community estimated to increase to 1.8 billion by 2011 with current halal market value estimated to reach USD2.3 billion. However, there are some issues regarding the halal industry either domestically or internationally, particularly in relation to the abuse of halal logo and other offenses relating to the halal logo. The question is arised whether the rights of Muslims were fully protected under the relevant laws and their lawfully rights if these laws were not adhered to? The objective of this article is to examine a preamble to the highlight of consumer protection in Malaysia and its application. The research methodology is by documentations analysis based on literature review and the outcome of this writing would be an improvement in consumer protection and consumer's comprehension in matters related to halal products, to protect and educate consumers, and to educate producers to be more vigilant and responsible for the manufacture of their products.