DARK TOURISM IN GALLIPOLI: Forecast Analysis to DeterminePotential of AustralianVisitors

Gallipoli is one of the most important region that affected World War I's destiny. Every year, on April 25, thousands of Australians go to Gallipoli, for the purpose of commemorate their ancestor. The aim of study is to determine the number of potential Australian visitors for the future in Gallipoli. For this aim a forecast analysis has been availed from concerning previous statistics of Australian visitors who visited Gallipoli between 1992 and 2009. In this study, exponential smoothing model which one of the time series analysis was used. In the conclusion of this analysis, it is explored that for the next three years the number of Australian visitors will increase. It can be said that ANZAC celebrations will help to the prolongation of season around Çanakkale and will contribute to encourage new tourism investments.