Style based automated graphic layouts

This article describes a methodology for producing style based generative layouts which could be applied to magazine or web design. Many graphic designers are passionate about their design work, but mundane and routine design considerations are often left to those less experienced. This paper examines a methodology that can generatively reproduce variations to a design specification based on preset inputs which offer variety in layout without the loss of design aesthetics. An historical survey examines symbolic artefacts constructed from the conventions of a particular culture over time and illustrates how these influence the outcomes of design specifications. A research methodology is used to convert these specifications into generative designs using a set of algorithms.