New Paradigms for a Sustainable Well-Being

The achievement of “food security” involves the companies and their productive capacity. As well, the role played by the financial and commodities markets and their operators - commercial, financial and credit intermediaries- is important for the achievement of a new sustainability. Therefore, the “agricultural crisis” is based, principally on agricultural and environmental questions, but also on economic and markets issues.This paper represents an attempt to extend the scientific research on new paradigms of sustainable well-being variables, at least in part neglected or still considered prejudicially harmful, compared to environmental issues.Moreover, the economic dimension of sustainable well-being is investigated especially, referring to the financial market and its rules, as well as the agricultural products and the modalities to define their price.